joined:May 20, 2005
Hey everyone, my blog has traffic spikes then dies down so I can't monitor it throughout the year. It's currently back in season and I notice that my rpm is way down and impressions also down.
My users are also down but page views up compared to this time last year, but the rpm is killing me. Do you guys have tips on the best way to maximize rpm? I'm not sure if we're allowed to say specifics (I know adsense had rules on posting revenue) but my rpm is well below what I think it probably should be.
Last year I had a very similar layout with responsive header, 300x250 body and large rectangle sidebar. This year I swapped the 300x250 for responsive but that's about it. Should I be doing more to maximize revenue? Thanks