Welcome to WebmasterWorld Guest from 107.23.37.199

Forum Moderators: martinibuster

Message Too Old, No Replies

What was your longest Adsense experiment?

     
8:47 pm on Jan 2, 2017 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month

joined:Feb 12, 2006
posts:2709
votes: 116


I've been running one of those Adsense experiments for 55 days now, testing whether it's better to block 3rd-party ads on one of my channels, and it's still only at 83% confidence. It was up to 89% at one point, but now it seems to be coming down again.
It's registered over 4 million impressions so far.

before i pack it in, i was just wondering what your longest experiment was?

i've tested all of their settings apart from this one now, blocking stuff like personalised ads, enhanced text ads, expandable ads, animated display ads -- and so far every experiment has suggested it's better to leave them on.
9:45 am on Jan 3, 2017 (gmt 0)

Moderator from GB 

WebmasterWorld Administrator ianturner is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:July 19, 2001
posts: 3666
votes: 54


I've given up on some experiments after about 6 months as they were sticking around the 50% mark - generally I have a lower number of impressions than yours.

Thanks for the heads up on your blocking experiment results - mostly I test ad colours and find that blues and purples work best.
10:29 am on Jan 3, 2017 (gmt 0)

Senior Member from US 

WebmasterWorld Senior Member tangor is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:Nov 29, 2005
posts:9927
votes: 974


I think for some of us adsense itself remains an experiment. Lucrative at times, but still experimental. :)
4:34 pm on Jan 3, 2017 (gmt 0)

Junior Member from US 

10+ Year Member

joined:Apr 4, 2004
posts:186
votes: 7


I have never experimented, and when the Adsense person contacts me with suggestions I just tell them - I design my sites for people, not Adsense. Content is king as it always has been. To me ads should be very subtle, not attention grabbing.
8:05 pm on Jan 3, 2017 (gmt 0)

Senior Member from AU 

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month

joined:Aug 22, 2003
posts:2254
votes: 149


I design my sites for people, not Adsense. Content is king as it always has been. To me ads should be very subtle, not attention grabbing

Ditto with me - in fact my informational sites existed long before AdSense was even invented.
2:42 pm on Jan 12, 2017 (gmt 0)

New User from EE 

joined:Jan 11, 2017
posts:19
votes: 4


i've tested all of their settings apart from this one now, blocking stuff like personalised ads, enhanced text ads, expandable ads, animated display ads -- and so far every experiment has suggested it's better to leave them on.

Same. 99% of the time Google's default is the best option.

Experiments proving that trying something else is wrong most of the time and it's because Google have huge amount of data to find a best and optimal solutions which should work almost every site. That's how they implement/make their default options for fresh accounts.

Always leave all categories on, even if Adsense shows that there some % impressions but zero revenue. Same for ads - do not block them unless they are your competitors. You just lower ads competition and bidding on your site. Use same backgrounds, colors and fonts as your webpage, and you are getting best perfomed ads.

Also one hint to increase responsive ads value. Always use RECTANGLE format for horizontal ads. Adsense code data-ad-format="auto" replace with data-ad-format="rectangle"
4:09 pm on Jan 12, 2017 (gmt 0)

Full Member

Top Contributors Of The Month

joined:Aug 14, 2014
posts:311
votes: 98


@ranka -

Agreed 100% on ALL of your points. Those are the same exact realizations I've come to regarding Adsense. All this extra stuff people get tied up with, at the end of the day, just let it run on default values to get the most of what the program can give you. And the "rectangle" code setting change for adblocks gives a nice tall horizontal ad - so yah, I've been using that little change myself as well for years.