I recently verified my site on Quantcast. I was wondering if anyone else has done this, and if they saw any difference in the performance of the ads on their site? Thanks,
Swanny007
8:29 pm on May 21, 2015 (gmt 0)
No, no change. I had their code up for years but finally decided it wasn't worth it. They mine a lot of visitor data and you really get very little in return for it.
BedSupperclub
11:02 pm on May 21, 2015 (gmt 0)
You may get noticed better by advertisers. I know at least that after putting quantcast on my site I received emails from many other advertising companies that didn't care about my site beforehand.
Besides quantcast, maybe try to add Comscore..
netmeg
12:35 pm on May 22, 2015 (gmt 0)
Didn't make any difference as far as I could tell.
brm230
5:48 pm on May 22, 2015 (gmt 0)
Thanks for the response. I'll let you know if I see any changes.
EditorialGuy
7:02 pm on May 25, 2015 (gmt 0)
It didn't make any difference for us, and Quantcast's measured traffic for our site went down after we started using a CDN. I ended up chucking the Quantcast code as a result.
The way I see it, Quantcast's "U.S. Demographics" report can be useful. It's panel-based, rather than depending on a script or tag), and you can integrate a U.S. Demographics table widget into your "advertise with us" or "audience" page for sales purposes. But for traffic measurement, Google Analytics is still the gold standard.
adguy4life
4:04 pm on May 27, 2015 (gmt 0)
I get approached by reputable ad networks since I became verified. Haven't responded to any of the ad networks yet because I'm not sure how much a hassle it will be compared to easy-to-use Adsense.
netmeg
4:18 pm on May 27, 2015 (gmt 0)
Unless you like to micro-manage, the other networks have been fairly easy to implement. media.net and vertoz are virtually the same - generate the code and place it. Boom.
netmeg
6:18 pm on May 27, 2015 (gmt 0)
It is true that after I put the Quantcast code in, I started getting approached by other networks (where I almost never was before) - so maybe there is an effect there. Hard to say.
jpch
6:58 pm on May 27, 2015 (gmt 0)
I used to use them but stopped several years ago as I realized I wasn't really gaining anything by having their code on my site. AdSense earning have increased every year so I didn't see any negative effect by not having the code.
super70s
7:53 pm on May 31, 2015 (gmt 0)
Apparently I signed up in Jan. 2014 but decided against putting 24 lines of code on every page of my site.
I was wondering why I was getting their newsletter lately, I opted out.
Edge
12:16 am on Jun 1, 2015 (gmt 0)
They seem worthless - and will want to up sell you selective services.
