Welcome to WebmasterWorld Guest from 35.171.45.91

Forum Moderators: martinibuster

Message Too Old, No Replies

Have you turned off gambling and dating ads?

     
11:29 pm on May 23, 2014 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month

joined:Feb 12, 2006
posts:2710
votes: 116


I got one of those messages on my adsense panel today (those handy tips that usually say something totally obvious, like add more adverts). But i havent seen this one before. It was suggesting that i unblock dating and gambling ads from the "sensitive categories"

My site hasnt got anything to do with dating or gambling.

But they had a tempting byline which promised a projected earnings increase of 25% (i dont believe that for a second!)

I was just wondering if anyone has switched them on, and how long they lasted before you turned them off again.
12:07 am on May 24, 2014 (gmt 0)

Senior Member

WebmasterWorld Senior Member 5+ Year Member Top Contributors Of The Month

joined:Aug 1, 2013
posts:1338
votes: 22


I find it a bit odd that I can opt into gambling ads but can't have Adsense on a gambling website. Same with sex and sexual ads.

I block a number of sensitive categories because I don't want to see them on my site. The way ad targeting works (or doesn't work) these days, you never know if you'll get an ad for gambling on a page for a church or and ad for Viagra on a page about the local kindergarten (just making up some example that would really turn off a great many viewers). Money or not, if you're dealing with family or community subject matter, I'd be careful with them but that's me and my set of sensibilities. "Sensitive" is a nice word for "risky" IMHO. Consider your audience would be my suggestion.
3:22 am on May 24, 2014 (gmt 0)

Full Member

5+ Year Member Top Contributors Of The Month

joined:Mar 14, 2013
posts:268
votes: 2


I have turned them off. I've seen users comment negatively about them.

WDR
3:43 am on May 24, 2014 (gmt 0)

Senior Member from US 

WebmasterWorld Senior Member tangor is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:Nov 29, 2005
posts:10558
votes: 1118


I got one of those messages on my adsense panel today (those handy tips that usually say something totally obvious, like add more adverts). But i havent seen this one before. It was suggesting that i unblock dating and gambling ads from the "sensitive categories"


I get a chuckle out of some of these "suggestions" from Google. Like, how do you know these categories are "sensitive" and why would you want me to turn them on?

In the long run you have to look at your local geo (country) to determine if you are going to do that kind of advertising. Some countries might have laws against it.
6:40 am on May 24, 2014 (gmt 0)

Senior Member from GB 

WebmasterWorld Senior Member graeme_p is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:Nov 16, 2005
posts:3022
votes: 214


I wish I could. Unfortunately the only sensitive category that shows is "birth control excluding abortion". Why that is showing on a financial site, or why I would want to block ads for contraceptives but allow those for abortions, or why I can block a category I have never seen on the site but cannot block those I do see are all beyond me.
12:42 pm on May 24, 2014 (gmt 0)

Senior Member from US 

WebmasterWorld Senior Member netmeg is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:Mar 30, 2005
posts:13012
votes: 222


I don't remember but I think the only ones I have blocked are "black magic" because... black magic.
5:34 pm on May 24, 2014 (gmt 0)

Senior Member from GB 

WebmasterWorld Senior Member piatkow is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:Apr 5, 2006
posts:3463
votes: 69


I had a similar message. Like Webcentric I feel that certain categories may be offensive to my target demographic.
6:21 pm on May 24, 2014 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month

joined:Feb 12, 2006
posts:2710
votes: 116


it would be handy if they limited all of these sensitive categories to just "interest-based" ads.

because then you could stick them on your site happy in the knowledge that they would only appear to people that it wouldn't offend (because they had visited that type of site before).
11:06 am on May 25, 2014 (gmt 0)

Senior Member from GB 

WebmasterWorld Senior Member graeme_p is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:Nov 16, 2005
posts:3022
votes: 214


Its not just a matter of whether it is offensive to the visitors, but also appropriateness, effectiveness and image.

I did not turn off ads for contraceptives because people will find it offensive, but because I doubt an investment related website is an effective placement. The main reason that I would like to remove dating and gambling ads is that they look bad on my site - even if people have seen them on another site.
11:41 am on May 25, 2014 (gmt 0)

Senior Member from US 

WebmasterWorld Senior Member tangor is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:Nov 29, 2005
posts:10558
votes: 1118


I did not turn off ads for contraceptives because people will find it offensive,
...

Huh? So you turned on the kill the babies ads for buck and don't worry about offending all the others? Cake and eat it, too? Hubris, my friend, from both sides of the mouth. Sorry for reply. Also sorry you chose that paradigm for your chat. And... after all that goes by, yet again a heads up and query as to how G knows what is "sensitive". Heck I might be a militant gnat on a pickle's ass, and thus offended.

There is wry humor involved in this. how many ;) (winkies) do I need apply?
3:41 pm on May 25, 2014 (gmt 0)

Senior Member

WebmasterWorld Senior Member editorialguy is a WebmasterWorld Top Contributor of All Time 5+ Year Member Top Contributors Of The Month

joined:June 28, 2013
posts:3491
votes: 787


I've blocked all of what I'd call "crap ad categories" (payday loans, debt consolidation, quack medical cures, etc.). Eric Schmidt famously described the Web as a "cesspool," and I want our readers to feel that they've found a pleasant little desert island in the Internet's vast sea of #*$!.
6:53 am on May 26, 2014 (gmt 0)

Senior Member from GB 

WebmasterWorld Senior Member graeme_p is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:Nov 16, 2005
posts:3022
votes: 214


@tangor, problem with wry humour is I am not sure which bits to take seriously,

Firstly, I did turn off the ads, but the reason I did turn them off because they are irrelevant. I do not imagine many people would be offended by ads of contraceptives, but they are utterly irrelevant.

kill the babies ads


I assume this meant satirically, but the ads are for contraceptives EXCLUDING abortion.

I want our readers to feel that they've found a pleasant little desert island in the Internet's vast sea of #*$!.


Exactly what I want, but Google will not give me the option of blocking those ads by category, so I have to block them by URL which is painful.

Payday ads appear, and they are not even going to perform well - people with money to invest (or who are being paid to invest other people's money) are not going to want payday loans.
12:33 pm on May 26, 2014 (gmt 0)

Senior Member from US 

WebmasterWorld Senior Member netmeg is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:Mar 30, 2005
posts:13012
votes: 222


I do look at the impressions and earnings of each category, because just because I might see a miscreant ad doesn't mean everyone else is seeing it.
2:11 pm on May 26, 2014 (gmt 0)

Senior Member

WebmasterWorld Senior Member 5+ Year Member Top Contributors Of The Month

joined:Aug 1, 2013
posts:1338
votes: 22


because I might see a miscreant ad doesn't mean everyone else is seeing it


It also doesn't mean you're the "only" one seeing it.
2:13 pm on May 26, 2014 (gmt 0)

Senior Member

WebmasterWorld Senior Member 5+ Year Member Top Contributors Of The Month

joined:Aug 1, 2013
posts:1338
votes: 22


And while we're on the subject. I block ringtones and download ads but they still show up on my site. Apparently, the way to get around sensitive category blocking is for the advertiser to simply not associate their ad with the blocked category.
3:51 am on May 27, 2014 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member

joined:May 29, 2002
posts:1819
votes: 0


Like others, I have also received complaints about the dating ads in particular. They along with a few other categories will remain blocked for good.
7:34 am on May 27, 2014 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member

joined:Aug 9, 2004
posts:1205
votes: 26


I have a gambling site. I guess turning off gambling ads wouldn't be the smartest move.
12:20 pm on May 27, 2014 (gmt 0)

Senior Member from US 

WebmasterWorld Senior Member netmeg is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:Mar 30, 2005
posts:13012
votes: 222


Apparently, the way to get around sensitive category blocking is for the advertiser to simply not associate their ad with the blocked category.


The advertiser doesn't associate their ad with a category; Google does.
1:05 pm on May 27, 2014 (gmt 0)

Senior Member

WebmasterWorld Senior Member 5+ Year Member Top Contributors Of The Month

joined:Aug 1, 2013
posts:1338
votes: 22


The advertiser doesn't associate their ad with a category; Google does. .


Thanks. I learned something new today. Question is, why isn't an ad containing a big fat "Download Now" button not categorized as a Downloadable? And if it's not a downloadable, then what the heck is it? Oh, maybe it's software but blocking that doesn't stop them either.
1:33 pm on May 27, 2014 (gmt 0)

Senior Member from US 

WebmasterWorld Senior Member netmeg is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:Mar 30, 2005
posts:13012
votes: 222


I don't know. I've never known what goes into assigning ads to categories.