Please help! i m a new publisher.

Will revenue decrease if i put add on more sites?

[user786]

HI everyone.
I m new here n i m a new adsense publisher also.this is my first post.
I ve got the google add for my site. in the begining i was getting approx one dollar per click and sometimes more than one dollar per click. Unfortunately my site went down and then i put that add code on my other site. Now after that my pay per click revenue has decrease a lot. i m getting 20 and mostly 3 cents per click.Whats the reason for it? I want to ask will the pay per click revenue decrease if the same add code is placed in more than one site?
I have some other questions too. but i ll ask that later.
Please guys guide me coz i m very very worried!
Waiting for ur reply.
kashif.

[Zygoot]

No there are probably other reasons why the revenue is decreasing.

A few examples:
- Some companies have stopped advertising on Adsense because it wasn't profitable enough or because they have exceeded their monthly advertising expenditures.
- The company who payed 1 dollar a click noticed that they were paying way too much and hugely decreased their expenses.
- ...

[TNJed]

Adsense ads are served up and displayed on your site based on that page's content. Assuming your 2 sites which have run AS with different results have different content then it's logical to assume you have different ads being served on them even if they are of the same topic or industry.

A resonable guess would be that your old site merely served up higher $ ads. Your answer to the decrease in $ may lie in the content difference of the 2 sites.

[Never_again]

Welcome to WW user786.

I want to ask will the pay per click revenue decrease if the same add code is placed in more than one site?

Wish I could give you an answer, but you have asked an impossible. How would anyone know this? It all depends on what type of site you put AdSense on including its topic, traffic, search ranking, and more.

Now after that my pay per click revenue has decrease a lot. I'm getting 20 and mostly 3 cents per click. Whats the reason for it?

AdSense revenue can vary for a wide range of reasons including, but not limited to:

* Existing Adword advertiser meeting budget for the month and dropping out until next month.
* Existing Adword advertiser adjusting their CPC (up or down).
* Existing Adword advertiser dropping “content” sites from their campaigns.
* Appropriate targeted ad inventory become depleted triggering more PSAs.
* New advertiser joins Adword program.
* Your users profile and demographics change.
* Your website topic is of seasonal interest.
* You add or delete content.
* You change the Adsense ad format, color, etc.
* Your page views increase or decrease due to good/bad promotion, PR, linking, search engine position, etc.
* Google changes the programs payout formula.
* Google changes the targeting algorithm.
* Ad apathy sets in with your site users.
* Adsense ads are rotating, not static

Good luck with your site.

[user786]

Thanx guys for the info.

[pkwjr]

I too am an adsense newbie for about 1 1/2 months. I have a small personal weblog and Sunday is usually my slowest day of the week. Yesterday I had only two clicks but the value of the clicks were unbelievably high $$$ amounts. Did I get lucky with a click or could this be a problem somehow.

[Marketing Guy]

Sounds like you got lucky! ;)

I wouldn't worry about abnormal CTR, income, etc - as long as you aren't doing anything naughty, there *should* be no reason to be edgy! :)

Scott

[pkwjr]

Thanks Scott. I am as clean as a whistle, never clicked on any ad, play it straight up and just take it a day a time. Just found it unusual for such a high CPM, will look at it as an early Xmas gift.