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Google Adds Large Size 300 x 600 To AdSense

   
6:15 pm on Nov 14, 2012 (gmt 0)



Coming soon to AdSense.

[adsense.blogspot.com...]
9:11 pm on Nov 30, 2012 (gmt 0)

10+ Year Member



I have lucky brand image ads coming up.
5:43 pm on Dec 11, 2012 (gmt 0)

WebmasterWorld Senior Member netmeg is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



ork ork ork Google issues a "clarification" today - you can only use ONE 300 x 600 on a page.

[adsense.blogspot.com...]

(not hard to see THAT one coming)
6:06 pm on Dec 11, 2012 (gmt 0)

WebmasterWorld Senior Member lame_wolf is a WebmasterWorld Top Contributor of All Time 5+ Year Member Top Contributors Of The Month



Google issues a "clarification" today - you can only use ONE 300 x 600 on a page.
That's one more per page than I have. ;)
5:01 pm on Dec 12, 2012 (gmt 0)

WebmasterWorld Senior Member



I've added this ad size to one page. It's been a week now and so far CPC is low. I'll wait a month to see what happens before I axe it.
7:49 pm on Dec 12, 2012 (gmt 0)

WebmasterWorld Senior Member netmeg is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



Mine are averaging about $.55/click. CTR is much lower, but I'd expect that because it's entirely below the fold.

What I think I'll do now is evenly rotate a 300 x 600 and a 300 x 250 in the same spot, and see what it looks like.
12:31 am on Dec 14, 2012 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I'm seeing either a huge image ad or one text ad in a space designed to hold, what, at least six? Maybe 8? It looks horrible, one lonely text ad in a huge blank space.
5:47 pm on Dec 14, 2012 (gmt 0)



It wouldn't be so bad if that big empty space you're seeing with the single text ad collapsed to the size of that ad allowing whatever is beneath it to move up the page.
5:06 pm on Dec 18, 2012 (gmt 0)

10+ Year Member



Tested 300X600 on one site. I'm up 75% on that site in revenue. I swapped a 300X250 to the 300X600 Dec 12th and saw immediate improvement. We'll see how it goes.
7:25 pm on Jan 2, 2013 (gmt 0)

WebmasterWorld Senior Member



My CPC has risen quite nicely with this ad size on one of my pages over the last few days. New advertisers I suppose. If it continues to work well, I'll try another one of these on another page.
7:42 pm on Jan 2, 2013 (gmt 0)

WebmasterWorld Senior Member ken_b is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



To those using this large adblock....

How are the fill rates doing for this size image ad?

I suppose you need to have it set to image only to see that stat.
9:17 pm on Jan 2, 2013 (gmt 0)

WebmasterWorld Senior Member netmeg is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



I don't think you can set it to image only yet - not sure they have enough images. As an advertiser, they sure haven't made any big push to encourage me to create 300x600 ads.
1:01 am on Jan 9, 2013 (gmt 0)



How are the fill rates doing for this size image ad?


21,279 Ad Requests MTD...19,480 filled with Text.
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