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Where have all the clickers gone?

     
3:01 pm on Mar 17, 2010 (gmt 0)

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17th March - Yesterday and today are new super lows for my CTR - down 50% however EPC is ok...what's fubard now?
3:03 pm on Mar 17, 2010 (gmt 0)

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LOL
It took me 3 hours to earn 10 x one penny chews.
3:04 pm on Mar 17, 2010 (gmt 0)

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I'm sorry - they're over here. I'll send them back when I'm done with 'em.
3:27 pm on Mar 17, 2010 (gmt 0)

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It is Saint Patrick's Day - they are probably busy watching the parades and trying to be Irish. :)

Happy Saint Patrick's day everyone.

Regards...jmcc
3:47 pm on Mar 17, 2010 (gmt 0)

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Maybe you should run some green ads for St. Pats.
4:05 pm on Mar 17, 2010 (gmt 0)

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Happy Saint Patrick's day everyone.


But it wasn't St. Patrick's Day yesterday...or was that a practice? :-)
4:09 pm on Mar 17, 2010 (gmt 0)

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Where have all the clickers gone?

To clicker heaven? On a clicker holiday? :D

Same problem here. Very little action across a half-dozen diverse sites, multiple AdSense accounts (so it's not just one site/account).
4:24 pm on Mar 17, 2010 (gmt 0)

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Today = lowest CTR EVER. In 6 years.
Interest-based ads?
Forced serving of really bad ad inventory?
What other reasons might there be?

Impressions at new highs. EPC is OK.
A profound change has occurred. Why?
Who's got the answer?
4:31 pm on Mar 17, 2010 (gmt 0)

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But it wasn't St. Patrick's Day yesterday...or was that a practice? :-)

The way Adsense has been acting for the last few months every day is a practice for St Patrick's day? :)

Regards...jmcc
4:33 pm on Mar 17, 2010 (gmt 0)

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There was a problem yesterday evening with Akamai content delivery network and some Google stuff was affected. It was really bad at one stage with the Adsense control panel timing out and adverts taking about ten seconds to load. The problem was resolved after a few hours though. It may have affected earnings and traffic.

Regards...jmcc
4:52 pm on Mar 17, 2010 (gmt 0)

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I have no idea what's going on with AS, but it's not doing well for me. Last I checked, AS was the only advertiser on my site that is down YTD. Traffic is up, I have lots of new original content pages online, and the others are all doing well, AS is the sole exception.

I've tried blocking inappropriate ads. No difference. I've blocked one advertiser who has targeted my site, because some of their ads don't really seem to fit my site. No difference, if anything worse. So, I took them off the block list.

I've changed ad colors. Changed from text only to image/text, back to text only. Nothing has made much of a difference.

And because AS isn't performing well, and hasn't been performing well, I keep giving it less impressions, in the hope that the ads that do show will be better paying since there aren't as many impressions. I've also shut down channels that haven't performed as well in the past by giving them no impressions, as I read that sometimes can impact other channels.

In reality, I don't know what's wrong. Is it interest based? Is it the new image only ad networks in the AS system? I haven't got a clue. I just know that AS is the only advertiser running down fiscal YTD, with a little over two months to go, so that tells me the problem lies more with Google than with my site or its visitors.

I've read where it's best to let Google decide which ads show on your site, so that's what I'm doing for now. I'm going to try to resist fiddling with settings for a few weeks to see if it makes any difference.
8:27 pm on Mar 17, 2010 (gmt 0)

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OMG...the hamster's fallen of the wheel exhausted, no wonder I've no clicks...they're going to HAVE to bring in some heavier duty equipment now...or is that what the maintenance Saturday is for?

Hmmm...that's strange, I could've sworn I saw a notice earlier about maintenance this weekend...the pressure, the pressure...squelch.
9:28 pm on Mar 17, 2010 (gmt 0)

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Yep today is looking dire.
10:31 pm on Mar 17, 2010 (gmt 0)

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It is a drinking holiday... every try to focus your mouse pointer over the title of an Adsense ad after a day of drinking green beer? Impossible.
1:27 am on Mar 18, 2010 (gmt 0)

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Again for me too... worse day of the year so far...
Here's hoping the maintenance turns things around.
5:56 am on Mar 18, 2010 (gmt 0)

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This year, January, February and I assume also March have better earnings than the same month of 2009.

I think I will have this year every month more than in the same month 2009.
5:56 am on Mar 18, 2010 (gmt 0)

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This year, January, February and I assume also March have better earnings than the same month of 2009.

I think I will have this year every month more than in the same month 2009.
6:27 am on Mar 18, 2010 (gmt 0)

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OMG...the hamster's fallen of the wheel exhausted


Me hamster showed up for work and the stats were fine up to 8 hours ago. Then he took a nut break and didn't return. Everything's stuck now.
7:15 am on Mar 18, 2010 (gmt 0)

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stuck....
9:52 am on Mar 18, 2010 (gmt 0)

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March's metrics for me so far 1-14:

Both actual clicks & Ctr +/-20% average of the 14 days, in fact most were within the 10% range which is "normal" for me.

15th - 17th

CTR has dropped by ~38% Actual clicks by ~22%

CTR ~5% of average & Actual clicks 7% of the 3 day average

What the hell did they change?

Three consecutive days of very similar earnings, similar CTR and Actual clicks is a bit more than co-incidental IMHO.
12:59 pm on Mar 18, 2010 (gmt 0)

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Something's definitely up... though it sure isn't my revs. The past 3-4 days have been shown awful CPMs but Impressions have been up 60-80%. I was making more $ with lower Impressions but a higher CPM. It's frustrating because the first half of the month was looking really good.

Another oddity is that the very high Impression totals aren't being reflected in Analytics - those are around normal. Where are these thousands of extra "mystery visitors" (who don't click on Adsense ads) coming from and why isn't Analytics picking them up?