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Making people click without breaking rules

     
2:28 pm on Aug 16, 2009 (gmt 0)

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Hi,

I've found a way to get a lot of people to email me in response to postings on social networking sites. I am going to reply to them and direct them to a website I have set up for this project.

I plan to put some textual adsense ads on the site in the hope that the people will click on them.

Does anyone know if I would be o.k to say something like 'See below for more details' or something else that is vague , and if there is little else below on the page they should assume they should click on the links?

From the adsense guidelines :

In order to ensure a good experience for users and advertisers, publishers participating in the AdSense program may not:

Compensate users for viewing ads or performing searches, or promise compensation to a third party for such behavior.

Encourage users to click the Google ads using phrases such as "click the ads", "support us", "visit these links" or other similar language.

Direct user attention to the ads using arrows or other graphical gimmicks.

Place misleading images alongside individual ads.

Place ads in a floating box script.

Format ads so that they become indistinguishable from other content on that page.

Format site content so that it is difficult to distinguish it from ads.

Place misleading labels above Google ad units. For instance, ads may be labelled "Sponsored Links" or "Advertisements", but not "Favourite Sites" or "Today's Top Offers".

I don't think I would be breaking any of these rules but I guess I could be treading on thin ice...?

Thanks

3:19 pm on Aug 16, 2009 (gmt 0)

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Yes, thin ice for sure.

Clicks from a page set up that way would be highly unlikely to be productive for advertisers, so it would be a good way to get yourself banned from AdSense.

Advertisers are happy to pay for clicks from users who are genuinely interested in the ads, but they don't want to pay for unfortunate wanderers who clicked an ad because that seemed to be the only choice!

Provide some quality, useful content on the page, and provide several choices of relevant links to click besides the AdSense ads. Then, if users do click the AdSense ads, it will be from genuine interest.

3:40 pm on Aug 16, 2009 (gmt 0)

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"Does anyone know if I would be o.k to say something like 'See below for more details' or something else that is vague , and if there is little else below on the page they should assume they should click on the links?
"

Why do you want to flirt with danger. Avoid this 'trick' and play safe.

Blunt advice for sure.. But you asked for it.. ;-)

6:16 pm on Aug 16, 2009 (gmt 0)

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hmm o.k,

Can anyone suggest anywhere else I could direct these people to that wouldn't involve adsense?

I thought about affilate links like Clickbank but I doubt many would convert given the situation.

6:36 pm on Aug 16, 2009 (gmt 0)

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If you follow this through, your QS would slump so low that you'd be getting pennies per click. And it wouldn't surprise me if G ended up booting the account as not worth it.
7:07 pm on Aug 16, 2009 (gmt 0)

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I thought about affilate links like Clickbank but I doubt many would convert given the situation.

There you go. You just answered your own question. Would you want to pay for this traffic?
8:08 pm on Aug 16, 2009 (gmt 0)

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Affiliate links would be the safe way. If the traffic doesn't convert, nobody's hurt.
10:16 pm on Aug 16, 2009 (gmt 0)

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Do you get enough traffic for impression based ads? That is what I use on my low click, high volume pages. there are several good programs out there, but typically, you have to have a minimum amount of impressions per month to qualify.

In impression based ads, the advertisers are typically more interested in branding, so they don't care if anyone clicks through.

7:35 am on Aug 17, 2009 (gmt 0)

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Hi,
Thanks all for your responses.

I should make it clear I have no intention of ripping advertisers off, or getting banned from adsense.

The impression based ads might be a way to do it, I wouldn't need to promote clicks doing this, and I think I could get most of the visitors to browse through a number of pages once on the site.

I've had a look in adsense and can't see any options to select impression units instead of PPC units. Is this a feature they offer or would I need to look at a different network?

9:02 am on Aug 17, 2009 (gmt 0)

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For impression ads the advertiser chooses you, not the other way around.

If you can find some relevant affilate ads then that might be better than adsense. With Amazon, for example, you can link direct to a specific product and you can also add text encouraging people to make their next Amazon purchase through you if they like the site and want more.

2:31 pm on Aug 17, 2009 (gmt 0)

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Doesn't sound like a very efficient or effective way to monetize, nor does the traffic sound particularly useful or targeted.
10:59 pm on Aug 17, 2009 (gmt 0)

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We don't recommend putting AdSense ads on a page for the sole purpose of getting clicks. I believe this is against their ToS anyway.

Why not make it a valuable page with rich content and complement the page with AdSense? That's the right thing to do.

12:27 am on Aug 18, 2009 (gmt 0)

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Does anyone know if I would be o.k to say something like 'See below for more details' or something else that is vague , and if there is little else below on the page they should assume they should click on the links?

Tactics like this are the reason for the Adsense TOS. And a pretty sure fire way to get an account nuked. Proceed at your own peril!

1:28 am on Aug 18, 2009 (gmt 0)

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Why not try and let us know how it works out?
7:17 am on Aug 18, 2009 (gmt 0)

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We don't recommend putting AdSense ads on a page for the sole purpose of getting clicks.

What other purpose would you recommend putting them on there for? ;)

9:16 am on Aug 18, 2009 (gmt 0)

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What other purpose would you recommend putting them on there for? ;)

lol @ that. But seriously I'm not sure this is worth the bother.

This started off because I left a very short vague message on a site, and a lot of people seemed to be interested. It wasn't my aim to actually do anything with the people who responded, but I thought maybe there was a way to make some pennies out of them.

My time would probably be better spend doing other things.

1:53 pm on Aug 19, 2009 (gmt 0)

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My time would probably be better spend doing other things.

Good plan. This scheme would not have ended well for you. If you're not providing value to both users and advertisers, as well as abiding by our program policies [google.com], you're going to run into trouble.

ASA

8:19 am on Aug 20, 2009 (gmt 0)

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Doesn't sound like a very efficient or effective way to monetize, nor does the traffic sound particularly useful or targeted.

Actually I have found Amazon links to performers' recordings rather efficient and very well targetted on a listings site.
2:11 pm on Aug 20, 2009 (gmt 0)

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I'm sorry; that remark wasn't meant for you but for the original poster.
 

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