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Google is requiring changes in publishers Privacy Policy

Deadline April 8, 2009

         

Skeptic

2:50 am on Mar 13, 2009 (gmt 0)

10+ Year Member



Just got an email from the Googleplex.

Publishers are required to update their Privacy Policy to reflect the use of "interest based advertising."

Of course, they cannot suggest any "appropriate language" for the new Privacy Policy...

:sigh:

Scurramunga

12:52 am on Mar 24, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



What has?

google requiring PP updates.

A PP update was required exactly the same time last year.

[edited by: Scurramunga at 12:54 am (utc) on Mar. 24, 2009]

eeek

8:40 am on Mar 24, 2009 (gmt 0)

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A PP update was required exactly the same time last year.

Really? I never saw that. For that matter I didn't even have any privacy policies until now and I still don't want to have any.

Scurramunga

9:38 am on Mar 24, 2009 (gmt 0)

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Really? I never saw that

Maybe you weren't an Adsense publisher back then, I don't know.
See:
[webmasterworld.com...]

nomis5

2:01 pm on Mar 24, 2009 (gmt 0)

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Just add a link to Google's own Privacy Policy and refer users to that (as per signor_john).

The link is [google.com...] Anyhting else would never cover everything that Google might do and you may even get it wrong. Also, your privacy policy, as far as what Google might do with the data it collects, will always be up to date. Never again need to update it.

Future

2:59 pm on Mar 24, 2009 (gmt 0)

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What in case you fail to update your privacy policy ?

netmeg

3:19 pm on Mar 24, 2009 (gmt 0)

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I'm not sure that merely linking to Google's privacy policy will do the trick; for one thing, Google doesn't tend to show the Doubleclick ads on its properties, so it probably doesn't cover all eventualities. But perhaps ASA will weigh in on that.

Per the email that I got yesterday, the privacy policy changes are *required* regardless of whether or not you stay opted in to interest-based advertising, and must be made by April 8th; the beta for the advertising launches April 9th.

nomis5

8:36 pm on Mar 24, 2009 (gmt 0)

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Then I suppose linking also to Doubleclick's privacy policy should cover it off.

Re the previous poster's question about what happens if your pt
rivacy policy is not updated, I would suggest absolutely nothing (no liability accepted!) will happen. After all, Google are not going to check the wording on all their Adsense partner sites. It's impossible. Maybe the top 1,000, but not for likes of small fry.

Scurramunga

9:32 pm on Mar 24, 2009 (gmt 0)

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Just add a link to Google's own Privacy Policy and refer users to that (as per signor_john).

I don't think that simply linking to another website's privacy policy page (Google or otherwise) will satisfy google. That is, unless you outline the issues on your site before providing the link. Google have clearly stated that they want it to appear on our sites, have they not?

signor_john

9:46 pm on Mar 24, 2009 (gmt 0)



There's a middle ground between copying Google's privacy policy wholesale and simply linking to it. On our site, we explain that we don't gather data on individual visitors (we don't), but that third-party ad networks, ad servers, affiliate partners, and traffic-monitoring services may use cookies or beacons to measure traffic, determine whether you've seen an ad, etc. Our privacy policy goes on to explain some basics about cookies, server logs, and IP addresses, then links to the privacy policies of third-party sites.

Is that good enough for Google? That's for Google to decide. But it's good enough for us, and it means we aren't assuming legal liability for the actions of our business partners (which are beyond our control and, in many cases, beyond our knowledge and understanding).

ken_b

9:55 pm on Mar 24, 2009 (gmt 0)

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On our site, we explain that we don't gather data on individual visitors (we don't),

I used to say thatin my privacy policy too. Then I noticed a cookie with my domain name on my machine. Turns out it was Google Analytics setting that cookie as close as I can tell. Who knew, I sure didn't. And try to convince a user that we didn't know.... not a chance.

Now I say that we use GA and that they may set a cookie usin the name of our site.

I wish I understood this stuff better.

Right now I'm just hoping Jensense gets a new privacy policy template online before the eigth.

netmeg

1:26 am on Mar 25, 2009 (gmt 0)

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She told me she would be posting it when she gets confirmation on her wording, but I think she's at a conference this week.

Khensu

5:39 am on Mar 26, 2009 (gmt 0)

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Yeah where is Jen when you need her!

I am confident somebody with a generic in the next two weeks.

Like there isn't enough to worry about.

Sense_able

12:37 pm on Apr 1, 2009 (gmt 0)

10+ Year Member



Yes I too have been waiting for Jen.

She did say a few days but it has been a while now.

Does anyone know if there is a generic privacy policy that will help.

[edited by: Sense_able at 12:59 pm (utc) on April 1, 2009]

golocal

7:16 pm on Apr 2, 2009 (gmt 0)

10+ Year Member



Googlebot crawled one of my sites last night,and gave me a warning on the privacy.htm
I had updated the privacy page on one site then just saved it to the other. Today Googlebot gave me a warning with a 301 error on that privacy page. Fixed it but like some others here I haven't really touched the privacy page in years and lo and behold it had outdated information on it. Anyway this forced me to revisit and fix.

leadegroot

8:26 pm on Apr 2, 2009 (gmt 0)

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What do you mean by
Googlebot crawled one of my sites last night,and gave me a warning on the privacy.htm

Some info in Webmaster Tools?

true_INFP

8:52 pm on Apr 2, 2009 (gmt 0)

10+ Year Member



301 error

301 is not really an error and it's not a Googlebot error/warning. It is a response generated by your server. By that, your server told Googlebot that the document had been moved to a different location.

swa66

12:22 am on Apr 3, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Basically my privacy policy first refers to the law under which I operate the server.

Next I tell them what I keep from logs, what I do with cookies, and give them some warnings for the "web 2.0" sections.

Finally the 3rd parties sections lists the third parties (Google is one of them)

For Google Adsense I have this:


Google Adsense

Google Adsense requires this site to warn that Google can use cookies [google.com] and/or web beacons [google.com] to collect data in the ad serving process.

These cookies ("DART [doubleclick.com]") can be used by Google to track your visits on other web sites, gauge your interest and allow Google to deliver you ads based on that interest.

You can opt out of interest based advertising [google.com].

Read more on Google privacy policies ... [google.com]

As far as I understand the (local) law I'm not doing any of it, nor do I have any control myself, hence it's Google's problem, not mine. But in order to comply with their requirements, I've updated it as above.

I'm not a lawyer, nor an expert in the ToS, but I do hope it helps to inspire some of you.

cmendla

3:11 am on Apr 3, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I have about 15 small sites and make less than 500 a month.. well less than 200 a month now. (it's seasonal).

I'm wondering if I could just put a policy up on my main corporate site and link to that or if I should put the privacy policy on each page.

Hiring a lawyer is out of the question right now as one hour of lawyer time will erase a month's worth of earnings.

Anyway, I'm probably going to go through the sites and put the same privacty policy on each site.

QUestions.

1. Should I robots.txt out the privacy policy? I'm wondering if google would not like 15 copies of the same thing across my sites.

2. Would Robotting it out still comply with google's terms?

thanks

cg

cmendla

3:14 am on Apr 3, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



One more question - If we have a blog hosted on blogger (not our own hosting)... Do we need a privacy policy there or is that covered by google?

This is really frustrating..

YOU VILL HAVE EINE PRIVACY POLICY SCHELL

what are we aupposeed to say?

VE VILL NOT TELL YOU ZAT

do you have any samples?

NO

how do we know if we have it right?

ZAT IST NOT OUR PROBLEM....

shheeshs...

walrus

1:50 pm on Apr 3, 2009 (gmt 0)

10+ Year Member



but I do hope it helps to inspire some of you.

Thats a good example, thanks for posting it. I think i would use advise, alert, notify though, anything but warn.

netmeg

1:58 pm on Apr 3, 2009 (gmt 0)

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I'm just writing it once, putting some general style classes in, and plopping it into a PHP file to include on each of my sites. I have a *lot* of sites; don't want to go through this again.

cmendla

2:09 pm on Apr 3, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Netmeg said

I'm just writing it once, putting some general style classes in, and plopping it into a PHP file to include on each of my sites. I have a *lot* of sites; don't want to go through this again.

Because of the way I'm set up,a php include probably won't work. Does anyone see a problem with using an iframe?

I agree with Netmeg. I don't want to have to go through all my sites just to make a small change in the privacy policy.

netmeg

8:52 pm on Apr 3, 2009 (gmt 0)

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Ok, jensense has just posted the amended privacy policy template. I can't post the link of course, but if you do a Google search on 'jensense' I'm sure you'll find it.

ken_b

5:36 pm on Apr 4, 2009 (gmt 0)

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jensense has just posted the amended privacy policy template.

netmeg; Thanks for letting us know.

maximillianos

6:38 pm on Apr 4, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I just updated my policies using the template from Jensense as well. Good stuff!

Khensu

5:36 am on Apr 5, 2009 (gmt 0)

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Gotta love our Jenster.

I can make her into a cyber super hero with cape and all in my 3D program.

All she has to do is ask, I at least owe her that much.

Would look spiffy on her website!

tangor

8:18 am on Apr 5, 2009 (gmt 0)

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Took a look... I have no dog in this fight, meaning I have no adsense/words on the personal hobby site... but as a software developer, musician/composer, artist with scads of real world business experience, the template offered is a bit lightweight; too many holes, ie. legal GOTCHA!s possible which suggest serious money sites GET A LAWYER and do it right. Template privacy might work if your oven is at 450 degrees on alternate Tuesdays every fifth month, and all your folks access your site that day.... otherwise you NEED to protect your interests. I doubt that Jensense wants to be hauled up as the SOURCE for a subscribing site's Privacy Policy. (No disparaging remarks to Jensense! Just a query: Why put a bullseye on your back?)

HOWEVER, semi-tongue-in-cheek, your privacy policy CAN clearly state:

We log visitor info.
Google is an Ad Partner. They collect everything Else.
Use our site at your peril.

... should work all day long.

There is no magic bullet. If you generate serious dollars on your site, get serious with a lawyer. What works in US might not work in UK or RU or CH or any other locale...and your privacy statement SHOULD COVER EVERY LOCALE. That said:

There is no doubt that Google demands advertisers/publishers post a privacy statement. And if you think about why they want YOU to be responsible for THAT...

netmeg

3:21 pm on Apr 6, 2009 (gmt 0)

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Serious Money publishers should have a lawyer regardless.

I'm not gi-normously worried bout Jensense's template for most users. She's had it vetted.

surfer67

4:58 pm on Apr 7, 2009 (gmt 0)

10+ Year Member



Is it sufficient to simply place a link to Google's privacy policy?
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