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Well, check out the AdSense Blog, where we just announced that you can now choose the font for your ad units. You can find specific instructions on the blog post, but we're encouraging publishers to use channels to test the performance of different fonts on your sites.
Or you can just choose your favorite font [en.wikipedia.org]. :)
joined:July 3, 2008
My very first website used Comic Sans. It was the "in" font - everyone I knew was using it. It also had an animated dove and background music, and said "Welcome to my Web Site". For real.
joined:Nov 11, 2000
Inside AdSense: Fontastic new options for your ad units [adsense.blogspot.com]
in the left lane we've got Yahoo offering pictures and video links in ads
You mean that service for americans only that's still in beta after all these years? I've heard of a few people using it. Maybe they're adding fluff to compensate for their reputed terrible targeting?
Wouldn't you know it - the one time they acted fast in response to complaints and it was something I actually wanted!
I have a couple of sites where Comic Sans would be welcomed. I have affiliate text links I've put on those sites with Comic Sans font and they perform well.
I'm beginning to miss my green screen. All you had to worry about was layout and which BBS had the coolest animated cursor.
Sorry. I'm in a grump today. Blew the first few hours sorting out internal network issues before I could even start working on actual paying stuff.
Actually, this is probably a good thing. Now we just need to get all the computers on the net to have a common font libraries.
Dream the dream.
I have several sites aimed at an older audience, where I use clear, readable fonts. Apart from the skyscrapers, most of the adsense units use a font that is way too tiny in comparison.
google_ad_font_face = "Times"
This would allow us to perform A/B testing with different fonts. I really don't have time to convert our hundreds of ad codes into the new "managed" code.
Also, let us prevent Google from increasing the font size without our permission. It is unprofessional and very disruptive (btw, Verdana looks awful at higher font sizes, unlike Arial).
At one time this approach seemed to be favoured and encouraged by Google but then some threads started appearing saying that blending is bad.
It's obviously wrong to blend in such a way as to trick visitors into clicking but having ads with the same font and colour scheme as content does look a lot better.
What exactly are the guidelines?