Forum Moderators: martinibuster
What changes did you make to your site(s) in 2008 that helped you earn more revenue?
That's easy: I gave more prominence to display ads.
I've always viewed AdSense as a secondary source of revenue, and in the last year or so, display ads have really come into their own. (AdSense is a great direct-response advertising product, but direct-response advertising is only a small part of the advertising business.)
I've said it before and I'll say it again. This is within our control folks - we don't have to depend on the people working at Google AdSense. If every legit publisher would seek and out and shut down just one content thief each month, we would gradually eliminate a lot of competition and make our sites more valuable to advertisers by simple rules of supply and demand.
Everytime someone earns $1 from AdSense on their site with the content they copied from your site, that's $1 less the advertiser has to spend and $1 that probably should have gone into your pocket. But you have to take the initiative to get it stopped.
FarmBoy
Different (wider) layout, not so cluttered.
Added t-shirts
*twitter*
Removed AdSense from a couple of sites where it wasn't performing well, added a few new sites with mixed results.
Dipped my big toe into affiliate stuff.
What changes did you make to your site(s) in 2008 that helped you earn more revenue?
Oh wait, that didn't work...
2009 will be interesting for me since I've decided to diversify rather than improving my one website by launching a second website. I'm quite curious to see how long it takes this site to start earning.