How many find adsense to be linear to your traffic?

[jmichaels]

I do not have a lot of past experience to go on, but I am starting to learn. I like reading these forums, so if I am hashing out a question that is already in a post elsewhere, paste a link and I am happy.

Thanks...

Is AdSense linear to traffic in general? I was finding it was, given false examples here:
1000 uniques made me about 5.00 a day
2000 was giving me 10.00 a day.

This was a trend I saw on a much lesser visited site, and now my second new site, is seeing the same trend. Up to about last week.

All of a sudden, we got some press, and I see traffic surge to 10,000 uniques a day. Server has 100% uptime. The amusing, and also non amusing part, my revenue stuck at 5.00 a day, and sometimes, dropped to less, by a small bit.

One thought is that the traffic came from a source in which the users are a little more advanced, and they perhaps have ad blindness. Whereas my core users are specifically new computer users.

Second thought, advertisers just stopped advertising. The market I am in is for tech, and the AdSense ads we were seeing were all from big names, Apple, Microsoft, Dell, etc.

When I saw the drop, I did not look, today I look and I see no ads from large companies, so either google decided to dish me out junkier ads, or those advertisers dropped off. I tend to think large companies like the aforementioned have a set budget, and probably do not make a ton of changes. Leaving me to think google possible changed my ad pool?

To add confusion to this, I had ads running on my personal blog, and yanked those. Even though they are a separate site, I have heard smatterings of data that says they in some way can mess with each other.

Looking for a little dialogue on what is going on, and suggestions. Thanks all, great forums.

[potentialgeek]

Is AdSense [income] linear to traffic in general?

Mine is--when the traffic source remains the same--organic search.

Others have previously noted when they got a link from a forum, traffic surged, but Adsense revenue did not.

Makes sense.

It's difficult to monitor ad appearances. It's possible you don't see the ads of big companies but others do. Google's algo may show their ads more often to first-time visitors. Occasionally it's looked to me as if major firms quit, but a few days or a week later I see their ads again.

p/g

[jmichaels]

Ok, never thought to only consider organic traffic. I will go back and re-estimate things based on traffic coming from google search as a source. Thank you.

[nomis5]

My experience is that it is definitely not linear for several reasons, one of them as described in the previous posts.

Another highly important elemnent is the quality of the traffic. It's possible to get lots of new traffic which just doesn't convert.

Third, is the subject of the page. If you have a site on widgets and it is mostly concerned with widget maintenance, you might earn $5 per 1,000 views. Then you write some new pages on buying widgets and get an extra 50 views. Those "buying widgets" pages might earn you $30 per 50 views. In general, the higher the value of the product being discussed, the higher the revenue. People have to bid more for high paying keywords so you get a bigger payout. Not always, but it certainly is the case for me.

[jmichaels]

My trouble seems to be that for example, I have a site about cars. I write a post on the glove box in a car, and would get ads for stuff about glove boxes, when I want them to be about cars in general.

I do not at all want AdSense to dictate how I write, and have to seed articles with junk data just to get relevant ads. Is there some comment or other feature to AdSense that will push ads in a certain topic direction?

[Jane_Doe]

I write a post on the glove box in a car, and would get ads for stuff about glove boxes, when I want them to be about cars in general.

I had something similar happen recently. I think it is a problem when they have a lot of ads on something like glove boxes, then if you add a page on that topic they start popping up all over your site, sometimes bumping higher paying ads. I think the thing to do then is make a separate site about glove boxes, since you know there are a surplus of ads it will likely make money, and yet not hurt the eCPM on the original site.

[jmichaels]

My case is a little more complex, trying to come up with a analogy that will not give too much data away.

Tutorial site on computers, so we get nice ads from Dell, Apple, IBM, etc. Just as we should. Write a tutorial about how to use a weird browser called "Tango" and we get ads for dancing stuff, which is totally non related.

Adsense should have a way to rough in your site, or at least, do -dancing +internet +browser, so something along those lines.

[Jane_Doe]

how to use a weird browser called "Tango" and we get ads for dancing stuff, which is totally non related.

I get ads like that, too, for keywords that have multiple meanings. I was getting divorce ads on a page where I used a term like "elegant affair" to refer to a celebration, but I was getting ads on infidelity and divorce topics.

[jmichaels]

elegant affair, how long did that take you to track down :-)

[Jane_Doe]

elegant affair, how long did that take you to track down :-)

I had to read the page over a few times, then I saw the word "affair" in a divorce attorney ad and made the connection to what I had written.