Forum Moderators: martinibuster
Just like any other affiliate program, AdSense doesn't work well on every site. Believe it or not, the eCPM figure you quoted is better than I was making at Commission Junction. There are people who swear by CJ, but it just didn't work for me. Needless to say, I'm no longer running any CJ links. I just keep looking for programs that work well on my site.
On top of that, even if a program works today, that doesn't guarantee that it will keep producing in the long term. For example, I have a program that used to make a few hundred dollars a month just from a half dozen links. That was a 3 years ago but now those links only make about $50 per month. There's not much I can do about it except to give them a lower priority on my site, and place better-paying links in their position.