Forum Moderators: martinibuster
You still waiting for PIP?
We got payment here .. ;-)
(I know this is not a PIP thread, but couldn't resist)
And Yes! I want more channels.
and No , I do not want a Min CPC.. Why? Because as an adwords advertiser for an e comm site selling cheap widgets, I pay 2-4 cents a click on search and 2 cents on Content which I want to continue forever...
moTi wrote:at least that's how the system "performance=ctr*cpc" is supposed to work afaik: making up low cpc with high ctr - or vice versa: low click rate with high click price
Yes, as commented on another thread [webmasterworld.com]:
eCPM = CTR x EPC x 10
Earnings = eCPM x Impressions / 1000
(As it's well-known, publisher's EPC is directly related to advertiser's CPC).
And, as AdSense Support said:
AdSense is unique because it's designed to maximize eCPM for our publishers, taking into account both the advertiser's cost-per-click (CPC) bid and the likelihood that the ad will be clicked.Inside AdSense, 2006-09-25 [adsense.blogspot.com]