Make ad changes without replacing code

coming soon

[joelgreen]

Long awaited feature, coming soon

[adsense.blogspot.com...]

[jimbeetle]

That's great. From the very first bit of AdSense code I cut and pasted I wondered why it wasn't implemented this way in the first place. Took a while, but good go, G.

[netmeg]

It is a great idea. But to be honest, I wish they'd spend their time fixing some of the existing issues before putting in new features. Maybe it's just me.

[WiseWebDude]

I'm glad they have that import code...darn, I don't want to have to change all my codes. I hope that feature works good. Love the idea though, will be much better!

[Hobbs]

This feature is great and should improve their ad serving speed, reduce their servers load, as well as reduce our served page file size -> better visitor experience.

Crossing fingers Google does not mess this one up in the implementation.

[Khensu]

Can we make the text bigger? ;)

[joelgreen]

Would be nice if this was also implemented for referrals, as combining a referrals package each time it needs some minor update is not convenient.

[JS_Harris]

Cool, I just hope it doesn't cause instant page validation issues since their code will over-write whats coded onto the pages. Good change.

[berto]

I hope and assume that the "traditional" means of specifying the ad type, ad color, etc. in the JavaScript code that we serve will continue. Otherwise, if all the ad serving logic is specified in some Google-sited control panel(s) and not in our own content management systems, how will we implement random split tests (i.e., on-the-fly or day-by-day variation) and other complicated ad serving logic?

[nickreynolds]

Amazing how it takes one of the most succesful companies in the world so long to implement something that most of us would have done ages ago

[swa66]

I fail to see the joy for the feature. SSI does all that and much more and leaves us a quite bit more control.

While I can see some might not want to use SSI, I'm anxiously crossing my fingers they don't take away the old method.

Anyway, I'll generate a few more recent ones so that I can go on with those should they remove the old method in the interface ... just in case.

[icedowl]

If they want to add this as a separate option, fine. I don't want it and can't see that I'll find any reason to use it. Like others, I'm using SSI to pull in the adblocks.

[koan]

It's probably a good ideas for web newbies but yeah, I hope those of us using web server programming to include ads don't lose the features of the old method. I can't imagine logging to my account and find that particular ad every time I want to change the color of a border or something.

[annej]

It will be nice for people with smaller sites like mine but I'm not going to jump in until the bugs are ironed out.

[Broadway]

How about putting a "do not show Adsense" switch on the control panel for those times when there is an emergency and you want to pull ads ASAP (as in a click attack scenario).

[7_Driver]

I guess this opens the way for them to implement a split-testing feature within the AdSense management interface itself.

Great for the 99% of webmasters who would never split test otherwise.

[eville84]

Note: I am completly speculating here as google has not released any info regarding causes of current reporting issues. See related post here: aggregate/channels reporting discrepancy
[webmasterworld.com]

I wonder if this new feature release is causing the current adsense reporting problem.

This would explain why google has not rolled back their matainence changes made over the weekend. (google cant have bad PR lol)

If their is a connection, what i dont understand is why they dont just pause this new release to fix the reporting problems. Reporting is way more important than this new feature!

Anyone know of any other new features that would have been introduced or partially deployed over the weekend?

[blairsp]

This new feature is way behind quigo/adsonar again (just like publishers being able to ban IP's etc). I have been able to do this for about a year with quigo. Didn't realise you COULDN'T do it with adsense.