Welcome to WebmasterWorld Guest from 22.214.171.124
Whats Going On, when are you guys going to get that on the ball.
and I am getting videos about a stupid man in a Darth Vader Suit.And perhaps even more important, Google will show the same ad multiple times to the same visitor.
Why show the same ad ten (or even more) times? If the visitor did not click on it the first five times then it would be a lot smarter to show a different (text based) ad. A bit of diversion would be nice and much smarter.
I see this topic is about Youtube. I'm talking about image-ads :) Sorry
[edited by: Dlocks at 10:10 pm (utc) on Nov. 25, 2007]
joined:Oct 27, 2001
As for showing the same ad repeatedly, that's called "frequency," and it can be both legitimate and productive if the goal is to build awareness. (Not all ads are direct-response ads.) That's why you'll sometimes see the same TV commercial twice during the same station break. It may be annoying, but apparently it works.
hehe, never heard that one before.
I agree its a proven formula in advertising, kind of like the salesman that keeps on talking after you've said no thanks.
At the same time you would think the opposite might be true for some industries.
We have different expectations online. The internet is more like an office to me than a living room. I don't mind watching commercials from a couch, but I'm really not interested when I'm at work.