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So should I tidy up my True Ghost Stories site, and get rid of the long list of links in my left-hand column and replace them with Adsenese links? Also, should I replace the horizontal Adsense link bar under my navigation row with an Adsense rectangle? I ask this because I have read that the Adsense rectangles perform much better than the other Adsense link units.
Finally, would you recommend that I add an Adsense "Google Search Box?"
If you have lots of site targeted ads, those page impressions will bring you more money than when somebody clicks away from your site.
If somebody clicks away from your site, you might have lost an important visitor.
Maybe this visitor was going to love your site and was going to recommend 10 frineds.... and each of those could recommend 10 friends again...
Well.... i guess you are talking about internal links...
I wouldnĘt link external unless i see no chance that i can create something better.
Go figure... it can be different for every site... so you r best bet is to just experiment...
"Other Ghost Stories" - "Rumors and Speculation" - "Stories from the News" - you know, just four or five major categories - which can give people a soft learning curve on your site - so they aren't like "3000 stories, links, headlines, and two million ads on the first page - to go with it..." at least you would be down to 750 links on each page - and more advertising... but go figure ;)
Forgot to mention - if you can - keep your front page free of advertising - people who go there everyday will be annoyed... you can just overload the contents inside your page instead with ads for whatever it is - always link to a story from there ... so people click it and then advertising is there you know ;)
Good luck! - Good is always better than the rest!
[edited by: RandomDot at 2:40 pm (utc) on Oct. 2, 2007]
It all depends on your user/niche, but "most" users on the web can get easily confused when navigating a site, and are easily overwhelmed. Too many ads, etc...can confuse them to an even greater extent.
With a good site structure, plus a good link tree going throughout all of your pages, I think you are going to find that this will help in the long term...for your users.
Hope these tips help.