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Topics for content rich sites

passion or no passion for topic/content?

         

ag9670

6:35 pm on Jul 20, 2007 (gmt 0)

10+ Year Member



Ok, this might be elementary stuff, but it's been bugging me
and I need to get some feedback from you pros.

I know passion about the topic is key, but what about branching out and going after content topics that are in demand (more $$), would you pros (and semi pros : ) ) advise against picking a topic and becoming a self made expert on it (hanging out at Barnes & Noble all day..haha) AND then putting together site(s)?

Any advice would be greatly appreciated.

Thanks
Al

malachite

7:23 pm on Jul 20, 2007 (gmt 0)

10+ Year Member



I don't think I could write well enough about a topic I wasn't personally interested in, no matter what the $$ value of the subject.

I know others who do write on subjects they have no personal interest in, and they do quite/very well out of it. For me though, the boredom factor would kick in pretty quickly and I wouldn't want to do it anymore.

That's not a very helpful answer, is it? ;) I guess what I'm saying is that if you've got the discipline and attitude to apply yourself to topics you don't personally like, then go for it. Not everyone can though.

londrum

8:02 pm on Jul 20, 2007 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



also, you don't know if the money will remain high.
google has recently dumped a load of drug ads, for example.
if you're bored of the subject already and then the money starts dropping as well you've got yourself a dud site.

ag9670

8:45 pm on Jul 20, 2007 (gmt 0)

10+ Year Member



Yeah, totally agree with you guys.

Let me rephrase it this way - instead of finding new topics, how about finding NEW passions?

londrum

9:13 pm on Jul 20, 2007 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



why don't you let your users choose the topic. do some kind of dynamic site that the users contribute to themselves. that way your site would always be current. and your ads will stay current.
and it would be in keeping with all this new Web 2 stuff.

but how to do it? that is the question

koan

9:22 pm on Jul 20, 2007 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



I once had an idea about a site but I didn't know much about the topic. I learned as I go and I develop a personal interest for it! The site is popular now but unfortunately, it was a (very) low paying topic (figures, but I didn't know about that stuff at the time).

Another time, I developed a site on something that kind of interested me on a personal level and would be a high paying topic but I lost interest after a few months, especially since the competition was so high, I never got much traffic.

So who knows what will happen. You can always end up making some money on a low paying topic that is popular because you have done a great job, but it's real hard to make money on a high paying topic with little to no traffic, especially if the topic leaves you cold. Just don't be afraid a discovering new interests, although I doubt "mortgages" and "lawyers in los angeles" would be one.

Go60Guy

9:45 pm on Jul 20, 2007 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



First question is:

Are you developing websites for yourself as a hobby or a business? The two require completely different mindsets.

ag9670

9:50 pm on Jul 20, 2007 (gmt 0)

10+ Year Member



Go60Guy

Definitely business. Different mindsets?

Please explain.

Thanks
Al

ag9670

9:54 pm on Jul 20, 2007 (gmt 0)

10+ Year Member



koan

I totally hear what you're saying. It seems like I can write about topic and then all of a sudden it's like I get bored of it or I'm out of stuff to write (which is probably because of the former)..haha.

sonny

10:19 pm on Jul 20, 2007 (gmt 0)

10+ Year Member



magazine & newspaper writers write about different stuff every day.

I doubt they get goosebumps when asked to do a story on the "The effects of global warming on the migratory habits of the red-breasted warbler" but they do it anyway, and by golly it's pretty good reading when they're done!

europeforvisitors

10:27 pm on Jul 20, 2007 (gmt 0)



I don't think I could write well enough about a topic I wasn't personally interested in, no matter what the $$ value of the subject.

I think a bigger problem is keeping one's nose to the grindstone if the topic is uninteresting. Starting a Web site is easy; building it up and out is the hard part.

Go60Guy

10:32 pm on Jul 20, 2007 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Definitely business. Different mindsets?

Please explain.

I guess I shouldn't have assumed the distinction was clear.

Hobby: Lets say that from the first time you saw a replay of the Ed Sullivan show where Elvis sang "You Ain't Nothing but a Hound Dog" to a basset hound, you've been absolutely obsessed with Elvis and basset hounds. You've done an Elvis site and a basset site without any regard for the revenue generating potential these sites might have. Your passion shows, and, by golly, you make a little money and you derive tremendous satisfaction. Revenue, is limited because there's enormous competition in the case of Elvis, and relatively few people are as excited about bassets as you.

Business: You decide you want to treat website development as purely a business. You do market research and find that there is a really good unexploited niche for lingerie for anorexics (bless their hearts). You could care less about lingerie or anorexics, but the business opportunity is clear, and you know that, with all the skills you've developed in SEO and web layout and design from the Elvis and basset experience, you are convinced that you can become dominant in this unexploited market and possibly do some good for anorexics. Here, your passion is transferred to the process of dominating a market, whatever it may be. Once you've established your site in that niche, you move on to another one. And so on.

Obviously two different mindsets.

Genuine1

11:43 pm on Jul 20, 2007 (gmt 0)

10+ Year Member



I weigh 20 stone. (125 kg?) and I just bought a T shirt.

It says "I BEAT ANOREXIA" and it made me laugh!

ipetdogs

5:29 pm on Jul 21, 2007 (gmt 0)

10+ Year Member



Hi ag9670,

I think you're going in the right direction - finding new passions.

I really think there's a kind of sub-genre out there that are 'learn with me' sites, and I love them.

There's one out there that I visit regularly about a normal guy trying to make a movie. Starting out he has no idea what he was doing. He actually bought about $2000 dollars worth of equipment until he found out that he could've rented it for $25. It's entertaining, and I'm learning something without having to put myself through the experience.

He also serves adsense on his site, and they seem pretty targeted. Typically, for lighting equipment, equipment rentals, talent bookings...etc.

Best of luck

naitsirhc26

8:12 pm on Jul 21, 2007 (gmt 0)

10+ Year Member



For me, what gets me excited about working on my website is that I live and breath the hobby/sport that my website revolves around. It really helps me to not get bored!

martinibuster

10:59 pm on Jul 21, 2007 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



Excellent post, Go60Guy. It's strictly business.

europeforvisitors

11:54 pm on Jul 21, 2007 (gmt 0)



Excellent post, Go60Guy. It's strictly business.

So are a lot of jobs, but I wouldn't want to be stuck in most of them.

naitsirhc26

3:04 am on Jul 22, 2007 (gmt 0)

10+ Year Member



What I didn't elaborate on in my post is that since I love the topic that my site revolves on so much, that it turns into a little revenue to support the site. And this slowly grows, so I don't have any limits in what happens.

Another great thing is that I have grown enough to where my site actually gets OTHERS excited with my topic. So I am actually helping to expand the mushing sports community, which in turn helps to get my site more hits!

From my perspective, and some of the others on here, I would get REALLY bored if I just sat there and made a site on something that I wasn't interested in. Another plus is that my hobby is making a little money!

But I guess there are different people out there, and if you are making money, then I guess that is sometimes fun too! LOL

Cheerful Trails,

Christian

King_Fisher

3:42 am on Jul 22, 2007 (gmt 0)

10+ Year Member



I think passion is an over used word. If you view websites as a business,
passion might lead you down the wrong road. I worked in the corporate world
for over 20 years. It was interesting work and I made good money but I found
that passion did not apply to the job. Passion has a way of wearing out and diminishing over time(ask anyone who has been married over thirty years).
Monetary returns will keep you interested long after passion has faded away. KF

ag9670

6:23 am on Jul 22, 2007 (gmt 0)

10+ Year Member



Thanks Go60Guy!

In the past I've looked at creating websites with a business
mindset and with little or no passion for the topic. But it
just didn't feel "right" and would drop the idea.

Thanks for clarifying!

netmeg

3:15 pm on Jul 22, 2007 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



There's one out there that I visit regularly about a normal guy trying to make a movie. Starting out he has no idea what he was doing. He actually bought about $2000 dollars worth of equipment until he found out that he could've rented it for $25. It's entertaining, and I'm learning something without having to put myself through the experience.

I tell people around me to do this sort of thing all the time. One of my partners is trying to figure out how to build a particular recreational/sporting widget for himself, because it's crazy expensive to buy one retail. He's been combing the web trying to find sites and blogs and forum posts for people who have done the same thing - trying to save himself some pitfalls - and found a few places but overall much interest and little real information. He's going ahead with it, regardless of the lack of information available, and I told him to keep a journal/blog about the work he does on it and take pictures once he gets started building, because if people are really looking for this information, and he has it, it could be an AdSense opportunity.

Genuine1

3:23 pm on Jul 22, 2007 (gmt 0)

10+ Year Member



I have a bunch of such rich info sites and they have been paying me back handsomely since before adsense existed and with adsense from 2003. And ecpm rises continually over that time as does natural traffic.

Go60Guy

3:41 pm on Jul 22, 2007 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I have a bunch of such rich info sites and they have been paying me back handsomely since before adsense existed and with adsense from 2003. And ecpm rises continually over that time as does natural traffic.

IMO, it's been proven conclusively that the business model approach will yield increasing revenues over time. You can't just sit with your "rich info" sites, however. You really have to do SEO - links, links, links! Whether it's a business or a hobby, you have to do the WORK.

europeforvisitors

4:15 pm on Jul 22, 2007 (gmt 0)



You can't just sit with your "rich info" sites, however. You really have to do SEO - links, links, links!

Or, better yet, "content, content, content!", and the links will come naturally. At least, that's been my experience with information sites.

Go60Guy

4:22 pm on Jul 22, 2007 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Or, better yet, "content, content, content!", and the links will come naturally. At least, that's been my experience with information sites.

Where the site is long established, has trust rank and can do no wrong in Google's eyes, I will agree with you. However, for a newly launched site, killer content alone almost never will bring the links naturally. Again, you have to do the work in my experience.

tallguy

4:42 pm on Jul 22, 2007 (gmt 0)

10+ Year Member



Create Rich content & also try to get your own links.
Very difficult to get links these days.
People are smart & prefer to link to their own sites.

Genuine1

6:52 pm on Jul 22, 2007 (gmt 0)

10+ Year Member



>>> You can't just sit with your "rich info" sites, however. You really have to do SEO - links, links, links! Whether it's a business or a hobby, you have to do the WORK.

No you dont.
My sites (about 15 hobby info sites) have the kind of info you cannot find anywhere else - web or book.

I posted most of them before google even existed and for the fun of sharing information in the spirit of the internet. I have not modified or updated them or done any work since. Most are on free webspace and have no domain name. ECPM continues to rise since adsense was added 2003 until today. And so does traffic and natural links. And income has been 3 to 4k and climbing since 2003.

Content works. But lots of "words" no matter how well you reasearch something are not content. It has to be good enough and/or unique enough to get people to go "wow" and naturally want to tell others. Once you do that your work is done here! ((c) some film...)

Added (edit reason)

>>> Where the site is long established, has trust rank and can do no wrong in Google's eyes, I will agree with you. However, for a newly launched site, killer content alone almost never will bring the links naturally. Again, you have to do the work in my experience.

I uploaded a new site (the first work I have actually done in many years because I actually had something important to say) to its own host with a brand new domain 3 months ago. Then it had 2 pages. Now it has 6 pages abeit very long detailed ones. Already it has a multitude of inbound links from forums and the odd home page. And a couple from my other sites. It has no visible page rank but is starting to get google traffic of about 30 to 40 per day and is earning a few dollars a day. And it is getting better every week. There are about another 20 pages to write for that site but I need to go take some photos before I can finish it. But its working already if very slowly.

[edited by: Genuine1 at 6:59 pm (utc) on July 22, 2007]

Go60Guy

10:41 pm on Jul 22, 2007 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I love hearing stories where people haven't had to work to build a revenue stream. That simply has not been my experience. However, I'm waiting patiently for that day. In the meantime, I'm going to work.

buckworks

10:48 pm on Jul 22, 2007 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



income has been 3 to 4k and climbing

Please clarify: 3 to 4k during what time frame? Yearly? Daily?

Genuine1

11:48 pm on Jul 22, 2007 (gmt 0)

10+ Year Member



Per month since 2003 october.

>>>I love hearing stories where people haven't had to work to build a revenue stream.

I did work! But for fun building the original sites many years ago. Since 85 ish. A lifetime of REAL experience onto html.

>>>However, I'm waiting patiently for that day. In the meantime, I'm going to work.

Work is where you will get that lifetime of useful stuff depending on what you actually do.

[edited by: Genuine1 at 11:53 pm (utc) on July 22, 2007]

[edited by: martinibuster at 1:31 am (utc) on July 23, 2007]
[edit reason] TOS# 4 & 19. [/edit]

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