Forum Moderators: martinibuster
1) "Smart pricing" discounts for advertisers were introduced in April, 2004.
2) Advertisers can now bid separately on search and content ads.
3) Inventory (ad space on publisher pages) has grown enormously since 2003. Given the millions of autogenerated pages out there, it's likely that ad supply has increased faster than demand for ads.
"...Given the millions of autogenerated pages out there, it's likely that ad supply has increased faster than demand for ads."
Not just autogenerated sites... Legitimate websites as well. This is why, as much as I like AdSense, I don't like to make my success public. The less people who know about it, the more advertising dollars for me. Is that selfish? I don't think so. It's a common practice in business. But there are some who just can't resist telling the whole world when they find a good deal.
I've posted elsewhere how my traffic from Google increased 4x starting on June 13th. I would have thought that my eCPM would have dropped (by CTR is pretty constant) because others have talked about that experience. Instead it has actually increased and is remarkably steady - much more so then before the traffic increase. Of course this is also related to the TERMS for which my site is now being found.
No offense, but what a useless post?
One has to wonder then why you even bother to grace us with your presence here if the good lord blessed with Adsense know-at birth?
Most successful publishers keep their mouth shut - the moment you declare to the world that you make zillion with pages about product Y, there will be countless new pages about product Y, and while most of them will be total failures, they will (potentially at least) decline your earnings and mess with your success one way or the other.
It's also pretty obvious that since thousands of existing (old, reliable, large) Internet sites start to implement Adsense, the growth rate of "new" publishers is huge, and growth rate of new advertizers cannot match that.
On the positive side, it's much more difficult for newcomers to establish themselves (in both Internet and AdSense).
It's also a matter of sector you work in. Unbelievable amount of people start sites simply by looking at "most paying keywords".
At any given moment there is a huge number of websites earning more year after year, and also a huge number of sites earning less.
Its not about "adsense" at all. Frankly there not much TO know. Adsense is the very last step.
First you need to have a successful valuable site. Unless you plan on arb because you are unable and thats a short term loosers game...
I was replying to a post about disclosing earning/subject.
It really DOES not matter because successful sites are successful because the writer has something to offer thats head and shoulders above the rest. If I told you I made millions from a site about servicing combined harvesters then so what? You know nothing about them so how can you compete? I can post an interesting and informative in depth site - you cant.
In the real publishing world its just the same. Just because The lord of the rings was successfull or harry potter does not mean that anyone else can do it - the odd one could - most have no chance. You could try and do similar and like the thousands of writers that have your books will sell a trickle. Not everyone can be a bestseller.
In internet publishing the same thing happens. The sites that truly have something good to offer get big traffic, links, good search engine placement because of it and yet more traffic. Those that need to try to copy site/subject etc dont have what it takes.
EG even dating sites. We all know they can make big money. There are thousands that come and go. (careful!) Most fail or make very little. SOME and I can only think of two make millions. They were the ones that did have what it takes. All the rest are wannabees.
In short chasing keywords is a waste of time. Being original and the best by a mile in whatever your subject area is is the way. But not everyone can do that. In which case you are not going to be very successful.
[edited by: Genuine1 at 9:08 am (utc) on July 11, 2007]
The trick is to find an area that has higher paying keywords and then find a niche within that.
Better to write in detailed informative way about something you know a LOT about than go chasing keywords with the masses of get rich quick mob! They for eg simply couldnt create a site in my chosen niche because they dont know as much about it as I do. They will get 5 percent of the traffic and most will hit the back button.
Tell that to my new house (I mean trailer)
For what its worth its paid for my house too. And a £30k disabled adapted vehicle. And without any arb or paid traffic and using a bunch of unchanged hobby pages posted well before google in some cases on my free space provided by my ISP! And the future looks brighter for my old useful content pages than an arb site I think!
[edited by: Genuine1 at 7:23 pm (utc) on July 12, 2007]
I credit my increase in earnings to not just an increase in traffic but also analysis of ad unit sizes, placement, and number of units on a page. Experiment, see what works and what doesn't. I've got one site that I've experimented with so much that I don't touch the ad positioning or colors anymore. I know that if I change a unit, I'll see less revenue. Experiment.
1) At the high end, corporate advertisers are putting more money into display ads; and...
2) At the low end, "little guys" with offline businesses (as opposed to Web entrepreneurs) may be finding AdSense too hard to use, or at least too hard to use profitably. If Google wants to get advertisers like the Hotel Widgetville and Bernardo's B&B in Bari, it'll need to make the AdWords/AdSense buying process as easy as buying a classified ad or spreading the word via Craigslist.
Yup. As it is now, it's a lot of hoops for the average user to go through to set up an AdWords campaign , let alone optimize it.
I feel it may take couple of months to to achive my regular earnings but I am happy to see that downfall is stopped and recovery is started.
On a different note, I have added referels and started promoting them seriously. This may be making a difference. Its working pretty good for me.
