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In a sneak preview Thursday, Google Inc. revealed how it plans to integrate its AdSense advertising platform with Google Maps, meaning some push-pin graphics used at the maps site could be turned into mini-advertisements.
Not sure I fully understand the business model behind this. Especially as users can easily turn off this feature.
-- This will only show up on implementations of the Maps API on your own site. Contrary to the article, it will NOT work in Mapplets applications. When I asked Google when that would happen, they said "eventually -- maybe". Certainly no time soon.
-- FTA: "...not set a time frame for when the feature will be ready to go public". We were told it would go live sometime in June.
-- "users" can't turn this feature off - only developers. If you put it on your site, it'll be active on your site. If not, it won't. Their use of the word "user" simply should have been "developer".
-- FTA: "...display those in a pop-up window when a push-pin graphic is passed over on Maps". Everyone keeps using the phrase "passed over". WTH? The word is "clicked". It works just like normal Maps icons, then like normal AdSense ads. They see an ad icon. They CLICK it to make the description bubble pop up. Inside of the bubble is an AdSense ad. They click the ad, and the site gets paid.
All that being said, it really will be a slick feature. I'm not sure how well it'll do in terms of revenue, but I'll certainly try it on my sites.
1 - With your publisher-id
2 - With the max number of ads to show on a map (default=3, I think)
3 - Start it!
They demo didn't mention anything about channel usage, but when I asked the response was more or less "this is just a beta demo - of course we'll have channels". They didn't exactly say they would, but it was heavily implied.
Hope that helps.
Each marker infowindow could display an adsense ad besides the address and phone number of the plumber.
the question that remains to be answered is how to target an ad on such little infowindow content?