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Here is your optimization report for the month of May. After an automatic review of your sites, we think you might be able to improve your monetization using the following tips:
Placing more than one ad unit on a page often generates more revenue. Many of your sites only contain one ad unit.
You may be filtering ads that monetize well on your site.
We hope these tips are helpful, and encourage you to experiment using different layouts and formats--no two sites monetize the same way!
I always get 'You may be filtering ads that monetize well on your site.'
I actually only filter my own adwords campaign from appearing on my own site, and that's just a precaution.
Anyway, always nice to know that there is nothing major going wrong.
[edited by: Wonderstuff at 7:02 am (utc) on May 2, 2007]
I got an optimization report for google: "you may be allowing advertisers that reduce your publishers revenues, you should consider allowing block per advertisers instead of domains".
I suspect that if you have even ONE site in your filter, you get the "you may be filtering sites blah blah blah" message - it's just automatic. Same thing if you have sites with only one AdSense element, be it search, links, or ads, on it. Those are the defaults.
I don't mind them sending messages - I would like to have the ability to dismiss them (like in the AdWords console) once they've been reviewed; they push my quick reports down below the fold.
"You may be filtering ads that monetize well on your site."
There is a link I just noticed next to the tip that says "Dismiss this Tip". I clicked it and it said "This tip will no longer be shown in your optimization reports". I wonder if that means I'll get a new tip next month, or if it'll just be the referral one.
And indeed, now that I re-read the message, I realize that I actually never looked at filtering that way; I always thought that low-quality ads might decrease the perceived value of my sites, lowering the trust and stickiness...
Hmmmm, maybe I should lift the filter?
Earnings were lower than normal for a few months, so I followed their tip in April about blocking fewer advertisers.
I copied my blocked advertiser list to a text file and deleted it. Zero blocked advertisers now. I figured I'd let Google do it's thing (figure out which ad to serve to make them the most money) and I'd do my thing (manage my website)
My income actually did go up. Not doubled...but close.
So with zero blocked advertisers, I'm not sure why it's still saying I may be blocking too many advertisers :)
Whoops: just noticed that I didn't clear out my "Adsense for Search" list. Maybe that's what they were referring to this month.
I think these "optimization reports" aren't much different from the generic tips or reminders that pop up automatically when you launch certain software programs. They're harmless, and some publishers may find them helpful.