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Adsense Running Adult Ads on My Site

And My Income Increased by $100 Per Day

         

jbayabas

4:23 pm on Apr 6, 2007 (gmt 0)

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This is the second time it happened. About 6 months ago, a big Porn site (ex: Hardcore Video in Demand), advertised on my site (thru Adwords). I was only earning $150 per day with Adsense at that time. Since they advertised using Adsense/Adwords, my earnings went up to $250. I had to filter their url because they are an adult site. But when I did it, my earning went back to $150 per day. Now, they advertise again and my Adsense earning is slowly going up again to $250 per day. I don't want to filter their url this time because I don't want my Adsense earnings to go down.

The advertiser in question is a big Hardcore Video in Demand site. I think the reason they passed Adwords filter is their landing page does not have any Porn/Nudity in it. It just have an image of a woman's butt and asked visitors to enter their email address to send them a free "15 minute dirty video." Does this mean they are not breaking Adwords policy?

Im surprised that Adsense has double standard. Adsense does not want web publishers to place "adult" content but they themselves run "adult" ads.

celgins

4:27 pm on Apr 6, 2007 (gmt 0)

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The ads point to the advertiser's site. IMO, this type of site should not be allowed to bid on keywords and create ad-copy. But if Google hasn't done anything about it, the only thing you can do is remove the ads (if you want to, but it doesn't sound like you do)

For me, my users are more important than a little extra $$$. I would much rather ban the advertiser than to have my users associate my site with that advertiser.

martinibuster

4:32 pm on Apr 6, 2007 (gmt 0)

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For me, my users are more important than a little extra $$$.

True, very true. I wouldn't allow those on my sites either. But the issue is about the OPs site. From what he's told us so far, his users love clicking on adult ads. If he really cares about his users, from what he's told us so far, he's serving his site visitor's interest by leaving the ads on his site.

Why are your site visitors so hot to click on adult ads?

jbayabas

4:43 pm on Apr 6, 2007 (gmt 0)

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My site caters to mostly male fans who follow their female celebrities such as athletes, supermodels, etc.

BeeDeeDubbleU

4:44 pm on Apr 6, 2007 (gmt 0)

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Why are your site visitors so hot to click on adult ads?

Perhaps because they want to see naked bodies? ;)

jbayabas

4:47 pm on Apr 6, 2007 (gmt 0)

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Ok, I think I'm going to filter that advertiser because I don't want my site to be associated with porn. I'm just concern that the advertiser will change its url again and try to use Adwords again and again.

celgins

4:51 pm on Apr 6, 2007 (gmt 0)

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...just concern that the advertiser will change its url again and try to use Adwords again and again.

Unfortunately, that's a part of the "whack-a-mole" game.

Until Google begans adequately screening advertisers and their ad-copy, many advertisers (such as those advertising adult sites) will continue changing and disguising their URL's.

martinibuster

4:55 pm on Apr 6, 2007 (gmt 0)

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>>>Perhaps because they want to see naked bodies?

Bingo. This is a classic case of AdSense as Content.

Your ads have become a block of content displaying content that is otherwise missing from your site. For instance, if you're pulling in visitors who are looking for discount widgets, but you don't sell widgets, you just talk about discount widgets, the content your site visitors are looking for will be in the ads. Since the content they are looking for exists only in the ads, you will consequently have a click-fest on your hands. Kaching!

If this is what your users want, why are you going against them and blocking the ads? Why in the world would you block something your users are looking for? If you care about your users, whacking a mole makes no sense at all for the OPs situation.

[edited by: martinibuster at 5:04 pm (utc) on April 6, 2007]

jbayabas

5:03 pm on Apr 6, 2007 (gmt 0)

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Holy shoot! I didn't filter the said advertiser yet, but now their ad is appearing on our main page and all my exclusive content. And every time I refresh my page, their ad is appearing on the number 1 spot every time.

Why is this happening? Are they bidding that much? I don't know how bidding works. Can you explain to me why their ad is getting prominent spot?

notme

6:08 pm on Apr 6, 2007 (gmt 0)

10+ Year Member



And every time I refresh my page, their ad is appearing on the number 1 spot every time.

Here's my guess. Maybe this ad performs really good (has a great conversion rate) and Google pushes it to the top.

trannack

6:20 pm on Apr 6, 2007 (gmt 0)

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Is it possible that it is a CPM ad? Also, is the ad text mis-leading? Does it expressly state what the landing page isgoing to be about - or are your customers being conned into clicking the ad by deceitful ad copy?

If this really is a bad site - which it sounds like - then report it to Google. As far as I am aware no adult material is allowed to be advertised.

netmeg

6:43 pm on Apr 6, 2007 (gmt 0)

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When this ad runs, are your clicks increased by roughly the same percentage as your income?

jbayabas

10:39 pm on Apr 6, 2007 (gmt 0)

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The ad text is not mis-leading. It just says "Watch Dirty Movies Online."

My CTR is almost the same 1.22% ; eCPM $0.50.

jatar_k

11:33 pm on Apr 6, 2007 (gmt 0)

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I'm really not sure why you're filtering out 100$/day

let 'em ride

tabish

4:48 am on Apr 7, 2007 (gmt 0)

10+ Year Member



I only filter MFA ads on my site, which has no value for my users.

If my site is for mature people, I will not filter that kind of ads untill the landing page is clean. It completely depends on your users, so let them decide.

If you get any complain from your user regarding that ad, then you should think seriously about it.

SteveWh

5:20 am on Apr 7, 2007 (gmt 0)

10+ Year Member



jbayabas, you should remove the figures you posted above. You are not allowed to share those numbers with others. (see AdSense TOS)

[edited by: SteveWh at 5:21 am (utc) on April 7, 2007]

PowerUp

10:32 am on Apr 7, 2007 (gmt 0)

10+ Year Member



jbayabas, IMHO if your site is accessible by minors then you should block this ad. If your site is accessible only by matured people of a certain age and above, then I guess it is alright to let the ads run.

Just out of curiosity, can Adsense ban you because you are displaying ads to an adult site? I mean it is not your fault that Google serves you these ads. They should fault themselves first.

If indeed Google Adsense can ban you because of this, then it is very very dangerous for publishers who set up their website, display GA ads and the just let it run automatically without checking their sites. What about the publisher with 1000s of pages? surely he can't monitor all the pages every single day.

jbayabas

1:19 pm on Apr 7, 2007 (gmt 0)

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SteveWh, I am not violating Adsense's TOS. I did not post my page views, and all other important information.

jbayabas

1:30 pm on Apr 7, 2007 (gmt 0)

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PowerUp, no, Adsense will not ban me for displaying this type of ads. It's their ads. The only solution Adsense can do is ban the said advertisers, but Adsense tried to be blind because adult advertisers are paying lots of money. Adsense does not want this big advertisers to go to their competitors.

From my investigation, I believe Adsense label their Premium publisher sites. Example if a big company like Ford bought ads from Adwords, the site publishers that Adsense labeled will have the Ford ads appear on their site.

YOur site can be labeled as: Country Name; Type of viewers: Men, Teens, Women or Gay; Type of Site: Entertainment, Sports, Fashion, etc.

I think my site fall in this category: "USA", "Mature Men", "Entertainment".

farmboy

2:03 pm on Apr 7, 2007 (gmt 0)

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jbayabas, IMHO if your site is accessible by minors then you should block this ad.

...it is very very dangerous for publishers who set up their website, display GA ads and the just let it run automatically without checking their sites. What about the publisher with 1000s of pages? surely he can't monitor all the pages every single day.

Remember that as publishers we can't know which ads our site visitors are seeing on their computers in their locations by observing which ads are appearing on our computer at our location.

This idea that we can monitor our sites and keep out ads we don't want to appear is a myth. Sure we can spot some offenders from time to time and block them, but we really don't know what is being displayed that we don't see.

Matt Probert

3:33 pm on Apr 7, 2007 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



This idea that we can monitor our sites and keep out ads we don't want to appear is a myth. Sure we can spot some offenders from time to time and block them, but we really don't know what is being displayed that we don't see.

AND it damages one's sites credibility. My site happens to have a large following among large firms of architects, and they show the pages or some of them to clients. They are very embarrassed when adverts for pornography appear! And who gets the blame? Me!

My site is also used by children, if they access it at school and a teacher sees adverts for hard core ponography the site will be black listed, who suffers? ME!

Matt