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if you want your own national currency and have to be paid in checks/cheques because your country is not on the EFT list then eliminate adsense from your site and choose a company from your own country to deal with...you might see a drop in income though!
Yes, the Euro should be better for Adsense Payment, because USD is falling down, Euro is stabil.
How would it be better? If Google were handling the dollar-to-euro conversion, you'd simply get fewer euros when the dollar dropped (in the same way that you get fewer euros if your bank is handling the currency conversion and the dollar is headed south).
[edited by: luckystrike at 12:02 pm (utc) on Nov. 27, 2006]
Maybe Google could make the calculation in European receiving Adsense control panels directly in euros... but perhaps that's too complex as it would involve the daily change of value to be accounted at least monthly.
Currency variations are simply a fact of life in a global economy, and we have to live with them in the same way that a U.S. or European importer of Elbonian widgets has to cope with a rise in the value of the Elbonian Franc.
One way to minimize any negative impact from changing currency valuations is to have revenue streams in more than one currency. AdSense may pay in dollars, but some affiliate programs pay in euros, pounds sterling, or other currencies, and a Web publisher with a global audience can take advantage of that fact.
In my google adsense account i see my amount in Euros.
And google publish there the change rate that applied.
This month (October income): 0,779 : 1
And you can see (in the google adsense account) your amount in USD and in EUR (when paid).
So the wire transfer is in EUROs.
I do believe everyone is paid in dollar, humble. Your bank probably auto-transfers the amount to Euro because your account is in Euro.
Jinxboy, in my case that's correct.
My Adsense stats (the poor they may be) are in US$.
But since I have a regular Dutch bank account,
the money shows up in Euro.
For the past 18 months I have hoped for the US$ to gain a bit, preferably to at least a level where 1 US$ = 1 Euro.
For us europeans that would mean about a 25% rise in earnings (if all other metrics stay the same).
I alway make an estimate at the end of the month: how much Adsense cash will appear on my account this month? I believe the average exchange rate for the past few months was about 1 US$ to 0,78 Euro. But Google always pays me a bit more, as if the exchange rate was a bit better, more like 1 US$ to 0.80 Euro. So I don't have complaints.
One other thought. Does that mean that the current exchange rate allows advertisers to spend more on advertising?