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Google trying to tell me something?

Same add on all 300 pages

         

sailorjwd

12:43 am on Nov 15, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I can't believe this. I'm seeing the same ad on all 300 pages of my website. More than 75 different topics.

Single ad is within two-ad vertical banner everywhere.

Is something broken?

Anybody else see this feature?

sailorjwd

12:45 am on Nov 15, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



And, to make it worse. The same ad is on FOX tv every 15 mintues! I'm going crazy.

moTi

12:46 am on Nov 15, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



you are heavily being site targeted. enjoy the income stream.

sailorjwd

12:51 am on Nov 15, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I have long ago requested site targeting be turnoff.

Another funny thing:

I have two 120x240 ads blocks. One on the right nav bar and the second floating left in the text.

The second one does not have Ads by Google nor does it have any links. And the link text is not bolded - just plain blue underlined.

Never seen this before.. anyone else?

andrewshim

12:56 am on Nov 15, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



saw it once last week. only briefly. aren't these cpm ads?

also seeing google toggle between urls appearing/not appearing in the leaderboard.

sailorjwd

1:07 am on Nov 15, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Yep, site targetting is breaking through. I'm seeing it now in my stats.. I used to get 4 or 5 and today I have 100's of views.

Trouble is I'm getting a CPM 1/10th of what the regular ads get so I am totally being wiped out.

Thanks again google.

greatstart

1:09 am on Nov 15, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Try placing different size ad blocks on your 300 pages. You see if you use the same ad size everywhere, you may get the same ads repeating over and over again.

I use 336x280 on one page, 250x250 on another, and 728x90 on a different page. They all get completely different ads.

trinorthlighting

1:17 am on Nov 15, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Do not feel bad, I have ABC and zales jewelery...

sailorjwd

1:21 am on Nov 15, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I tried all the ad sizes. The big computer company has them covered.

I've been plagued by them recently but only in one section of my website... today they hit every section no matter the topic. i've blocked them before and blocked them this morning but it has been 10 hours now and they still haven't been blocked.

I try to keep my ad filter as clean as possible with the hope of squeezing every last competitive EPC penny out of this.

I'm starting to see a little more variety now. maybe G was having a delivery problem.

beggers

3:24 am on Nov 15, 2006 (gmt 0)

10+ Year Member



The ironic thing was that I was about to post the same question when I noticed this topic.

If we are seeing the same ad on every page, doesn't that mean that the advertiser is paying a premium for this kind of coverage? I mean, how could a low-paying CPM ad get prioritized over a regular CTR ad that generates more money for Google and us?

I'm having an exceptional day today so my feeling is that they must be paying a premium. What do you think?

mrSEman

4:25 am on Nov 15, 2006 (gmt 0)

10+ Year Member



I mean, how could a low-paying CPM ad get prioritized over a regular CTR ad that generates more money for Google and us?

I thought the same thing until I seen my CPM stats. My site targetted ads have an eCPM 10 times higher than my contextual ads. Funny thing too is that the CTR on CPM ads is also 10 times higher. Looking back, it has been like this for months and G has not raised the amount of CPM ads it shows on my site. I'm positive there is a huge inventory of them in my niche.

Another funny thing is that if they did, Both G and I would make in a day what this site does now in a month.

zoggle

4:42 am on Nov 15, 2006 (gmt 0)

10+ Year Member



Looking back, it has been like this for months and G has not raised the amount of CPM ads it shows on my site. I'm positive there is a huge inventory of them in my niche.

I think it is the Advertisers' choice to target your site, not G's.

It was $.25 minimum to target a site, but now I see $.21 and even $.19 CPM rates on my stats...oh well...

Maybe changing to 4-Ad blocks would raise the CPM rate, as the CPM ads would have to beat the 4 contextual Ads in order to appear!

mrSEman

1:11 pm on Nov 15, 2006 (gmt 0)

10+ Year Member



The CPM rate on my site hovers between $1.60 and $2.

sailorjwd

2:31 pm on Nov 15, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I sent G an email this morning requesting that they stop this CPM/site targeting on my site.

This morning I'm hit with ad for a 'white paper' on a topic not found on my site. How many visitors are interested in that - 3 per 1000.

Drew3D

2:58 pm on Nov 15, 2006 (gmt 0)

10+ Year Member



I saw the same thing yesterday on my site, which has numerous different topics, and normally has well-targeted ads for each topic page.

I noticed yesterday that across almost my entire site, the the ads were for just one of the topics. I was seeing the same ads almost everywhere. It was very annoying as the ads were horribly mistargeted. I got zero clicks on those mistargeted pages yesterday.

I thought I was being site targeted, but checking the stats today (using the "Show data by targeting type - contextual or site option") show that wasn't the case.

Things are back to normal today, thankfully. I think something was broken at the 'Plex.

sailorjwd

5:20 pm on Nov 15, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I got a response back from G about the site targetting issue (quickly).

They say that leaving those CPM site targetted ads in should give me an overall higher income.

Tell me if I'm crazy. If a site has a CPM of $25 and the if the site targetting ads are getting $2/1000 then how on earth is someone going to make more money off of the site targetted ads?

Can someone help explain the error in my logic?

Has anyone here seen a site targetted ad get $25/1000?

PS. to add additional injury to these site targetted ads I recently removed all ads from landing pages so as to be a better Adwords customer. So, my ad views are way down anyway.

Jane_Doe

5:29 pm on Nov 15, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



hey say that leaving those CPM site targetted ads in should give me an overall higher income.

Google staff say that, and perhaps that is what they intend to have their software do. However for me the reality is that t every time I see site wide ads my income tanks and returns to normal after I block them.

rbacal

5:36 pm on Nov 15, 2006 (gmt 0)



It was $.25 minimum to target a site, but now I see $.21 and even $.19 CPM rates on my stats...oh well.

Pretty good evidence of the percentage google pays to publishers, those numbers.

What's your "regular" ecpm for the ad blocks that are displaying those targeted ads?

sailorjwd

8:15 pm on Nov 15, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I may have found a method to get around these site targetted ads without blocking them.

I changed a 4-ad block into one 2-ad and two 1-ad blocks. That way G can't put a single ad on every page of my site - gives a little variety. Also prevents having one big fat ugly ad taking up the 4-ad block. Now waiting to see affect on revenue stats.

mrSEman

8:20 pm on Nov 15, 2006 (gmt 0)

10+ Year Member



3 adblocks instead of one...
Good idea but how do the
Ads by Goooooogle Ads by Goooooogle Ads by Goooooogle
look on your page?

MThiessen

8:34 pm on Nov 15, 2006 (gmt 0)

10+ Year Member



Try putting that targeted ad in the comp. ad filter. I beleive that works.