Forum Moderators: martinibuster
Another funny thing:
I have two 120x240 ads blocks. One on the right nav bar and the second floating left in the text.
The second one does not have Ads by Google nor does it have any links. And the link text is not bolded - just plain blue underlined.
Never seen this before.. anyone else?
I've been plagued by them recently but only in one section of my website... today they hit every section no matter the topic. i've blocked them before and blocked them this morning but it has been 10 hours now and they still haven't been blocked.
I try to keep my ad filter as clean as possible with the hope of squeezing every last competitive EPC penny out of this.
I'm starting to see a little more variety now. maybe G was having a delivery problem.
If we are seeing the same ad on every page, doesn't that mean that the advertiser is paying a premium for this kind of coverage? I mean, how could a low-paying CPM ad get prioritized over a regular CTR ad that generates more money for Google and us?
I'm having an exceptional day today so my feeling is that they must be paying a premium. What do you think?
I mean, how could a low-paying CPM ad get prioritized over a regular CTR ad that generates more money for Google and us?
I thought the same thing until I seen my CPM stats. My site targetted ads have an eCPM 10 times higher than my contextual ads. Funny thing too is that the CTR on CPM ads is also 10 times higher. Looking back, it has been like this for months and G has not raised the amount of CPM ads it shows on my site. I'm positive there is a huge inventory of them in my niche.
Another funny thing is that if they did, Both G and I would make in a day what this site does now in a month.
Looking back, it has been like this for months and G has not raised the amount of CPM ads it shows on my site. I'm positive there is a huge inventory of them in my niche.
I think it is the Advertisers' choice to target your site, not G's.
It was $.25 minimum to target a site, but now I see $.21 and even $.19 CPM rates on my stats...oh well...
Maybe changing to 4-Ad blocks would raise the CPM rate, as the CPM ads would have to beat the 4 contextual Ads in order to appear!
I noticed yesterday that across almost my entire site, the the ads were for just one of the topics. I was seeing the same ads almost everywhere. It was very annoying as the ads were horribly mistargeted. I got zero clicks on those mistargeted pages yesterday.
I thought I was being site targeted, but checking the stats today (using the "Show data by targeting type - contextual or site option") show that wasn't the case.
Things are back to normal today, thankfully. I think something was broken at the 'Plex.
They say that leaving those CPM site targetted ads in should give me an overall higher income.
Tell me if I'm crazy. If a site has a CPM of $25 and the if the site targetting ads are getting $2/1000 then how on earth is someone going to make more money off of the site targetted ads?
Can someone help explain the error in my logic?
Has anyone here seen a site targetted ad get $25/1000?
PS. to add additional injury to these site targetted ads I recently removed all ads from landing pages so as to be a better Adwords customer. So, my ad views are way down anyway.
hey say that leaving those CPM site targetted ads in should give me an overall higher income.
Google staff say that, and perhaps that is what they intend to have their software do. However for me the reality is that t every time I see site wide ads my income tanks and returns to normal after I block them.
It was $.25 minimum to target a site, but now I see $.21 and even $.19 CPM rates on my stats...oh well.
Pretty good evidence of the percentage google pays to publishers, those numbers.
What's your "regular" ecpm for the ad blocks that are displaying those targeted ads?
I changed a 4-ad block into one 2-ad and two 1-ad blocks. That way G can't put a single ad on every page of my site - gives a little variety. Also prevents having one big fat ugly ad taking up the 4-ad block. Now waiting to see affect on revenue stats.