Forum Moderators: martinibuster
If it weren´t for MFA´s, my income would be zero!
Do I hear a trace of irony here?
My September is slightly disappointing given BackToSchool August.
Maybe with lower gas prices people are visiting malls again. I posited the inverse theory when gas prices rose and I suspect the same people will appear to dispute it. I don't want to have that debate again. Just ponder my unsupported premise, it may have some merit.
If you don't promote Halloween mdse (I do) I guess you'll just have to behave and wait for Santa. :)
My stuff is trivia - stuff to fill the long cold winter evenings .... things are picking up nicely after the summer doldrums.
:-p
State your niche(s) and if your traffic/profits are up or down normally or abnormally or statis quo for this time of year.
Free Presentation Graphics, normally up^
[edited by: Khensu at 6:30 pm (utc) on Sep. 23, 2006]
Normally down this time of year.
It is currently down from Summertime, however, I am doing better than last year.
My AdSense is very bad today, though there does seem to be an updation lag. Yesterday began very badly but ended about average so there's still hope for today.
Adwords appears to be applying landing page quality scores to those advertising on content now.
This likely will result in fewers ads for your site and therefore less competition and lower bids.
This will likely affect MFA advertisers but may trickle over to some legit advertisers too.
If it weren´t for MFAs, my income would be zero!
I filter out every MFA site I find. It's my highest priority in my time spent working on AdSense. I just put myself in the position of an informed visitor to my site, and try to provide what they would benefit the most from. And they click.
Anything relating to men should see a noticable dip on Saturdays and especially Sundays, with smaller blips on Thurday and Monday nights.
I definitely see this. Your mileage will surely vary.
People need to remember that even if their sites don't experience much of a shift in the fall that there is a major shift in Internet traffic patterns every fall as students in the Northern Hemisphere go back to school and the peak vacation time comes to an end. People who in July may have been playing outside are now inside sitting at desks researching stuff on line for work or school and this creates a massive surge in traffic. Many sites like mine can see 400% - 500% increase in traffic in the fall from summertime levels. This means that we are displaying many times for ads and delivering many times more clicks. This surge in traffic in turn depresses CPC rates due to the increased supply of clicks.
Come April and May the trend will reverse itself as classes end and people start taking more vacations.
The rest of the year is OK buy Jul/Aug are usually the worst as people actually seem to go on vacation or just go outside away from the computer and have a life - HOW DARE THEY!
[edited by: incrediBILL at 5:31 pm (utc) on Sep. 27, 2006]
Come April and May the trend will reverse itself as classes end and people start taking more vacations.
Maybe in the USA however definitely not Europe...too early for many to even consider vacations and peak revision time prior to school examinations etc.
It all depends on your niche, where some have summer highs I have summer lows and Sept. was a real nice bounce back for me and it'll be up, but not peaking for Xmas. My peak months are right AFTER Xmas for about 4 months, very high in the spring.The rest of the year is OK buy Jul/Aug are usually the worst as people actually seem to go on vacation or just go outside away from the computer and have a life - HOW DARE THEY!
Even if a site has a niche that doesn't see the fall seasonal traffic fluctuation we are talking about, they are still affected by the seasonal fluctuations of the Internet as a whole. In Sept. traffic across the Internet in general starts to seriously increase. This naturally increases the supply of page views to display ads on and increases the supply of clicks on ads. This increase supply will naturally decrease the cost per click unless there is a balancing increase in demand for clicks (which usually isn't the case).
Maybe in the USA however definitely not Europe...too early for many to even consider vacations and peak revision time prior to school examinations etc.
The August and September stat has saw a healthy bounce from the depressive June and July. MFA filtering actually works, with the increase on average EPC.
September is special, since for the first time my daily earnings did not deviate much from the monthly average except for the drop in September 23rd (the start of Ramadhan). Steady earning is better than a roller coaster ride.
[edited by: jatar_k at 1:38 am (utc) on Sep. 28, 2006]
The 16 Fed rate hikes are just beginning to hit the economy, price of gas is still much higher than we're used to ... etc.
Most notable was that CTR has dropped by 50%.
Only about a 10% reduction in EPC.
Visitors down by 50% due to adwords issues.
Revenues down about 70%.
Are you happy now Adwords & Adsense?
Are you happy now Adwords & Adsense?
Finding that we can increase our eCPM by adding MFA sites to our competitive ad filter is kind of disturbing. It means we don't always get the highest bidding ads for our site rather Google may be farming out the cheaper ads to us and keeping higher paying ads to themselves. This is not how Google sells AdSense to publishers.
Google has continually told us that while we can add domains to our competitive ad filter this could reduce our revenue by reducing the supply of advertisers for our site. Yet many of us are finding that by blocking MFA sites our revenues are increasing. It really makes one wonder.
