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Keywords in Adsense code

is this something for premium publishers?

         

maxgoldie

8:41 pm on May 29, 2006 (gmt 0)

10+ Year Member



I just came across a site that always has very high-paying niche ads, although the site's content itself is a different topic.

In the code, I notice there are keywords, and broad match filters to trigger ads for a desired niche. Is this just something availible for premium publishers only?

And if so, why doesn't Google extend this to all publishers? (logic here is if we all had it as publishers, we would all make more money, and so would G)

OptiRex

8:49 pm on May 29, 2006 (gmt 0)



(logic here is if we all had it as publishers, we would all make more money, and so would G)

The dilution of the advertiser's revenue immediately comes to my mind plus does the advertiser want the ads spreading across a wide network of sites if they are already getting good targetted results?

It's a good question, I'm just playing a little Devil's Advocate as to why Google or the advertiser may not want it.

Ganceann

12:06 am on May 30, 2006 (gmt 0)

10+ Year Member



There are some questions here.

Has the adsense code been tampered with and google is unaware hence high paying keyword ads showing up in non-relevant page aka smart-pricing would surely kick in and reduce the revenue return to the publisher in that instance?

Is it a select group for xx mil pageviews a month that it is offered to so smart-pricing wouldn't affect the publiser revenue?

Those two are possible scenarios and google would only offer the keywords-triggering to established publishers with xx mil pageviews to generate more money from legitmate methods.

However, I have seen MFA landing pages with the same high paying keywords on landing pages - having to scroll down a page to find any content then it is only excerps from various unrelated headings... it is confusing and I blocked a few of them as it looked like they were MFA accounts aiming specifically to get people clicking on high paying adverts without any relevance to what the person may be actually lookin for.