Forum Moderators: martinibuster
Things have gone downhill for me also
You don't have to believe those numbers, of course, but please don't state wild-eyed supposition as fact.
google isnt paying crap now!
<mindless pedantry>
That's a relief, I'm sure my bank would let me deposit that in my account ;-)
</mindless pedantry>
Up and down like a yoyo here, slightly more down than up, but the downs have coincided with the disappearance of a large advertiser from my site. All within the "normal" range, for me at least.
get about 1400 clicks a day and only $80-$90 from it.
There are a lot of people out there who would love to make 80-90 a day. $90 per day/31 days = $2790 per month. That is a good full time job income. If you used to make more before, maybe you have over optimized. Anyway, nice numbers. I only make about 7-8 per day.
This is what seperates the idiots from the businessmen. Business is up and down and up and down. It's all about cycles.
That's just why I love to read the newbies post they *love* Google and are hoping to go from $25 to $50 or some other arbitrary goal.
That dream can quickly change to..."I hope I can keep the downward slide at $15 per day." And the $50 a day goal is all but forgotten as they spew hatred at Google.
Hey, if you are true business professional, you anticipate these cycles well in advance, and can handle yourself accordingly when they happen.
That's a very simplistic profile assesment regarding the average Adsense newbie. Of course you need to allow for downturns, there are just too may variables involved to think otherwise.
Thanks.
Smart pricing... and no it doesn't affect my whole account contrary to what some people say.
I am not sure who gave "Smart Pricing" it's name, but it's name suits Adsense right. Smart for them, tough luck for us!
I am not sure who gave "Smart Pricing" it's name, but it's name suits Adsense right. Smart for them, tough luck for us!
How do you know that smart pricing has anything to do with it? Smart pricing is just one of many reasons why your earnings could be down, and attributing every earnings drop to smart pricing is as naive as blaming God for Hurricane Katrina or Osama Bin Laden for a drive-by shooting in your neighborhood.
AdSense is an auction-based system where pricing is based on supply (publisher ad inventory) and demand (advertisers). Then there's ad targeting, which can affect clickthrough rates (and which can be more or less accurate at any given time, depending on what new tweaks Google may be experimenting with).
In another recent thread, members pointed to the Super Bowl and the Winter Olympics as factors that might influence supply and demand. Who knows? The bottom line is that it doesn't pay to obsess about EPC, CTR, eCPM, or earnings on any given day, or even in any given week. Long-term trends (or rolling averages, as another member suggested) are what really count.
Tough Life Lesson #32
This is what seperates the idiots from the businessmen. Business is up and down and up and down. It's all about cycles.That's just why I love to read the newbies post they *love* Google and are hoping to go from $25 to $50 or some other arbitrary goal.
That dream can quickly change to..."I hope I can keep the downward slide at $15 per day." And the $50 a day goal is all but forgotten as they spew hatred at Google.
Hey, if you are true business professional, you anticipate these cycles well in advance, and can handle yourself accordingly when they happen.
No this has nothing to do with seperating idiots from businessmen. WebmasterWorld.com is here for us so we can #*$! about our problems, goals, mistakes, get some help from others and see how everyone else is doing with adsense and sometimes we can make fun of newbies getting banned for clicking on their own ads.
Don't call me an idiot because i'm #*$!ing that i'm not making as much i was before. I know its part of business. Sometimes you go up and sometimes you go down...but i'm here trying to find out if i'm making mistakes. Someone said that my site might be over optimized. Now if i didnt post this thread i would of never got that feedback!
Maybe you should look at the real value of your content?
It has to be a problem with the category you are involved in and experiencing a drop in advertising.
I have a feeling that this time it's all about the share price.
That's a tired old argument, and one that has been disproven repeatedly by the revenue-share figures in Google's earnings reports. It's also illogical, because not everyone's earnings are falling.
I figure that I could better spend that time working on my site by adding as much quality content as possible.
Whether Google is "Smart-Pricing", scheming, scamming, or whatever, it's not like I'm losing money with Adsense.
More generally, AdSense is a black box, with many of the factors that have an impact on our incomes being outside of our control. But I don't see any value in assuming that a downturn in my earnings or the earnings of anyone else is due to Google greed or Google's share price, or what have you. Because if it is, that means I can't do a damn thing about it. And I'd prefer to act as if I CAN do something about it.
So I tinker, and experiment, and add content and links, and last month had my best month ever. I've had down months too, but I've been able so far to get back to where I was before, and then climb on from there. So if you are having a bad month, don't hurt yourself by blaming Google. That just gives you an excuse to do nothing. Better to see what you can do about it and not make any assumptions about the cause.
As long as there are droves of adsense slappies willing to take what google decides to give them, adsense earnings per click will continue to drop.
But they haven't been dropping across the board--they've been dropping for only some publishers. Some publishers have had increases in EPC, eCPM, and earnings.
What's more, Google's earnings reports show almost exactly the same payout percentage from one quarter to the next.
I think guru nailed the perception problem: Most AdSense publishers have never worked on commission, freelanced, or run a business. And apparently some have never learned that individual experiences don't represent universal truth. (I also suspect that a high percentage of the AdSense publishers who are experiencing falling earnings have brought the problem on themselves by optimizing for clickthrough rates at the expense of conversions, or by chasing so-called "money" keywords for which publisher demand outstrips the supply of clicks.)
2. europe has really nailed one aspect of this on the head. Overoptimizing is about enticing unrelated traffic to your pages. Smart pricing takes over from there.
3. Some people on this board often complain about Google, their pricing, share of revenue and such. However, complaining about it only reflects back on the poster as most would only ask why they became involved with adsense without knowing the internal workings of the system at hand, one of which is 'Earnings will always fluctuate'.
4. 1400 clicks with 80-90 is only ok if you never made $150 off the same amount of clicks.
5. Has nothing to do with idiots or businessmen. A Mensa member may not be so good at Adsense to start...
What I have noticed has made the biggest impact for me on adsense earnings is:
Site and article hierarchy - and niche articles that attract only very concentrated traffic optimized for organic searches
Adsense placement (but we all know this)
Don't entice your readers to follow thru on links that are not related, and the way to do this is to attract natural search engine traffic directly to each article.
Hope this helps///
