Forum Moderators: martinibuster
I own a site which I have implemented adsense ads on, and am wondering a few things:
For section targeting, how many words are required in order to ask google to emphasize the targeting?
Since it is a blog site, some of the index topics, while in the topic area, sway slightly to sub topics, some of which pay poorly. This leads to decent earnings one week (depending on the content I write) and lousy earnings the next week.
Since I write for visitors and not for adsense dollars, I am not willing to write specifically only about a topic that brings $$. this is what lead me to question targeting only sections of the page that remain the same week to week, such as the site description, which is about 200 words.
any thoughts would be appreciated.
The ads displayed on my pages, are mostly relevent to my overall site theme, instead of the actual page theme.
For section targeting, how many words are required in order to ask google to emphasize the targeting?
I have targeted a two word phrase and it made an immediate difference. The text block I originally targeted was at the bottom of a fairly long page. Section targeting had no effect; my ad relevancy was still off. As an experiment, I added the two word phrase above the first paragraph at the top of the page (and used section tags). It worked.
However, the keywords were just sitting there and not relevant to the copy immediately below. Don't tell my mom, but I ended up making them invisible via the CSS. Not the best solution but not in this context not search engine spam either.
However, the keywords were just sitting there and not relevant to the copy immediately below. Don't tell my mom, but I ended up making them invisible via the CSS.
Big mistake. Please, don't do that:
Avoid hidden text or hidden links.Google AdSense Program Policies [google.com]
I have targeted a two word phrase and it made an immediate difference.
Did targeting the two word phrase help even before you set up hidden content? Otherwise it's hard to be sure the two word phrase did it or if it was a result of hiding content
Did targeting the two word phrase help even before you set up hidden content? Otherwise it's hard to be sure the two word phrase did it or if it was a result of hiding content
No, it did not help and I can only believe it's because the target section was about 10 paragraphs down the page. Also, the original target section was an entire sentence or two.
Re. the other post about the TOS: I'm an optimist, "avoid" is not "don't" or "never" and as I said, in this case it's not a search engine spam tactic but a work around.
Gone is the hidden text. The earlier unrelated ads were just Google taking a long time to crawl the page.
This isn't my experience, but I don't target just a few words, I target the pertinent text which could be quite a few words and use the weight=ignore for the rest of the page (which is the overall theme of the site) and get ads targeted to the overall theme. It really perplexes me.
I did change the title of the pages and removed a couple of words that had to do with the overall theme and it helped, but not on all the pages.
So if your right, the only thing I can think is that I'm targeting too many words, adsense can't figure out what to target, so it falls back on the overall theme of the site, even though I told it to ignore it?
So what your saying is if you target just a few words, the ads will be relevant to those few words regardless of what other content you have on the page?
Yes, works that way on my page. The title tag and targeted phrase are relevant to "marketing" and the rest is TOS legalese. I did that to keep the ads relevant to the theme of the site. I can't imagine why anyone would want a "real" page to have ads that don't relate to the page content as that can't be good for the CTR.
