Forum Moderators: martinibuster
btw, they display the block in an iframe. Is that allowed?. Their iframe even refreshes every 2 min., displaying different block colors for text, links and stuff. The color tags that we kow are not there. Instead, there is several lines of js code.
[edited by: sallam at 8:13 pm (utc) on Jan. 20, 2006]
Is "Hints" flaky? Anyone experience of hints?
but wouldn't it be nice if google allowed that tag for the masses?
Sure. I'm one of the Webmaster World members who have often argued that publishers should be able to use positive or negative keyphrases to help (not substitute for) the ad-targeting algorithm. For example, I'm currently seeing ads for San Diego and New York City on the home page of my European travel site. It would be great if I could have a list of "NOT" phrases associated with my Google account, such as:
NOT San Diego
NOT New York City
NOT SudsBuddy Beer Cooler [in an article on Munich's Oktoberfest]
NOT St. Martin [in an article that makes reference to Martin Luther]
Such a list wouldn't override the ad-targeting algorithm, so I wouldn't be able to pack my pages with ads for Viagra or debt consolidation or mesothelioma lawyers. I'd merely be able to give a helpful nudge to Google's ad-targeting algorithm when it consistently did something really stupid.
So, for example: If your page is about "widgets", but the word has two (or more) different meanings: (1) "foo" and "bar". Your page is about "foo" widgets, but not about "bar". But Adsense serves you ads about "bar" widgets. We should have a hint to block the "bar" widget ads.
You don't currently have that degree of control with section targeting. If you exclude (downplay) "widgets", you throw out the baby ("foo" widgets) with the bath water ("bar" widgets).
I can see where they might not want to entrust *all* publishers (including MFA scumbags) with positive hints, but negative hints--where's the risk?
That's why I don't include them in my templates by default.
Freq---
Much like the keyword targetting that premium publishers use, it uses keywords AND content to determine what ads to display, for example a site with camera reviews as the topic, and 'holiday' as a hint, may get an ad for a printing company who deal in holiday photos.
It's a clever combination of section targetting, and keywords basically.
On the other hand, if adsense is targetting the wrong things on my page--for instance, stuff from the menu, or links, or whatever else might be on the page aside from the "main" idea of the page, then yes, section targetting fixes most of, if not all of, the problems.
ymmv of course, but that's how it's worked for me.
On the other hand, if adsense is targetting the wrong things on my page--for instance, stuff from the menu, or links, or whatever else might be on the page aside from the "main" idea of the page, then yes, section targetting fixes most of, if not all of, the problems.
How small a snippit can you put in the targeting tags? Maybe if I just put in the words 'sewing needles' it would work.
This was the one place that yahoo ads did better but overall they do so poorly I took them off.
Make sure your blog uses H1s, H2s, etc for post headings, lots of on keyword links and your titles are in good shape as feeding a spider seemingly run-on content is about as targetted as Robin Williams' streams of humor that rambles all over the place.
If you can bust your blog into 1 topic per page you'll do yourself a favor.
It's all about spider food - if your blog is random topics forget targetted ads.
Maybe, but there's more to the targeting issue than that. There's absolutely no excuse for San Diego and New York City hotel ads appearing on the home page of a European travel site that has words like "Europe" and "European" in the title and in the text (and that does not have the names "San Diego" or "New York" anywhere in the text). Nor is there any excuse for having ads for St. Martin hotels appearing consistently on a page about the monastery in Germany where Martin Luther took his vows (which was happening for a long time on my site). If hints were more widely available, more publishers would be able to fix chronic mistargeting on certain pages--and they'd be able to do it without letting advertising determine how they write their editorial content.
After the media bot visits you site it will determine whether or not the section targeting will help produce more targeted ads.
If the technology determines it will not help get better results, section targeting will not be implemented.
/edit/ typo
Had that same issue before with the regional directory section of my web site and support said that the ads may show a location based on YOUR location more than the topic at times.
Basically, the ads I'm seeing may be more relevant to my location than the location of the page which doesn't make sense to me but it did to them, go figure.
For instance if you're in Europe a travel site might show you ads to the US or Asia thsn Europe and what YOU see isn't what your visitors from other locations may see, it's a crap shoot.
Had that same issue before with the regional directory section of my web site and support said that the ads may show a location based on YOUR location more than the topic at times.
While it probably makes sense for them to do that most of the time, there really should be a way to disable that for the obvious sites where it's a real problem: travel sites. Or, like EFV said, make the hints widely available to help solve that problem.
Just one more way in which Google does not give the measure of control needed to publishers.
You reading this Yahoo? :)
I believe this status allows you to input keywords that will filter ads on your pages.
Of course if you're already a Premium Publisher, then you guys are talking about something way over my head! :)
Anyway, it would be nice if Google offered that perk to all publishers. I would love to be able to input a list of keywords for which I don't want ads to display on my site.
make the hints widely available to help solve that problem
Um, uh, ah.... it doesn't solve the problem as the geolocation still overrides it
OOPS!
Said too much already
