Forum Moderators: martinibuster
I actually just read that article as well. I thought I would visit this forums again.
I would like to advertise on my site but don't really know how to go about it and if its worth taking AdSense off and hoping someone will want to advertise on my site. It's just hard to do when you are making $250 a month in AdSense :S
I think my main issue is knowing how much to charge. I don't know how to determine how to get the best price without selling myself short or deterring potential advertisers with a high cost.
You think your average web publisher can sell their page views for $12-$16/CPM or more?
Most can't.
Click around AdBrite, a few large sites command some serious CPM money but most, including one of my [idiot] competitors, gets a lot less than $10 CPM.
For most fortune 500 sites i would say to in house but for most small to mid sites google is the answer in my opinion.
I would concur with your assessment but the author seemed to be aiming lower.
Google doesn't disclose what percentage their taking from those same advertisers. What's a Web entrepreneur to do?
If you're big enough and have enough traffic you're a premium publisher and you get to know the percentage so this interveiwed wasn't such a big fish.
However, I've learned a great deal in this last year in trying to integrate AdSense into the picture and fortunately, have made some money from the effort. Coupled with the testimonials of those here making veritable fortunes compared to me, it only makes the hook set a little deeper in my mouth as I wonder (every damn day!) about AdSense and what else I could possibly do with my sites to make them perform better - yikes.
I am creating online magazines and I want to leave room for Ad Sense ads in a right hand column. How much space in pixels should I allow?
Also, I am a book publisher and I was thinking about running ads for my books in addition to Ad Sense. The magazines on my large site would be oriented around the subjects of our books.
Which kind of ads do you think would be best? If I sell one book I make $15 or so.
I Googled "How AdSense Lowers Site-Self-Esteem" and got the response that my search didn't meet any documents.
Then I switched to Yahoo.com and did the same search. 54 results, including this thread and the original article.
Does this mean that Google has censored the search results and screened out potentially "anti-Google" articles? Or is something else going on?
Does this mean that Google has censored the search results and screened out potentially "anti-Google" articles? Or is something else going on?
I suspect it just their god awful slow as molasses index updating that I've been ranting about on my blog for a few days now as YAHOO seems to be in the lead with 2 day old material, followed by MSN a day later and last but not least good old pokey Google.
Which kind of ads do you think would be best? If I sell one book I make $15 or so.
My suggestion would be try spending enough to bring 1,000 visitors to your web site and test the conversion rate. If you manage to get a real percentage of 3% and up (30 sales) that's a nice $450 as long as you don't spend more than you earn you're doing great.
However, I would consider trying Amazon or an affiliate program where you only pay when they buy the book, unless you get a REALLY cheap keyword that converts really well.
So you feel that I will do better concentrating on selling our books than on the few pennies from AdSense ads.
I can also advertise books and link to Powell's. They offer a good % every time a book is sold.
Do you have suggestions for the opposite type of affiliate programs, the ones that you mentioned where I pay a % when one of our books is sold off our site? Do Yahoo or eBay have anything? I heard that Half.com was shut down by eBay.
There isn't a site out there that can't earn $250-$500 with some hustle.
Is that dollar figure per month? So you are talking $6,000 per year?
I am providing free cms software, free sites, free bandwith, free storage to committed writers who want to publish their writing online and to publish reviews of their books, etc.
I am pegging my cost for the above at $1,200 per year. Athough the writers could use open source and get their own sites and pay $200 - $240 per year, I will provide an essential ingredient of advertising and indexing their sites on a single homepage.
I am wavering between an advertising approach that would limit participants to a high quality group of those who are supporting the themes where we have products to sell--this would be a more exclusive and classy type of deal. I am hoping to cover the $1,200 in ad revenues, by selling our products (which are thematically related).
What I don't know, is if either model (paid or ads) will work? What is your experience? You like the ads, because it is your site and you get the revenue from the ads.
Should I offer to split the ad revenue with the writer/editors who are providing the content?
Is that dollar figure per month? So you are talking $6,000 per year?
Think bigger, I make more than that 'annual' figure a month with AdSense alone.
Shoot fot the sky kid.
I am shooting for the sky (even though I know you were directing your comment elsewhere). $6000 a month from G would be great!
I'm inspired.
I better get back work!
To earn enough from AdSense to reach six figures . . . what level of traffic is more or less required?
Does the site really need to be a building construction or plumbing or similar type of site? An education site with ads for private schools?
My sites are books, ideas, writing, literature--and travel to foreign countries.
On the other hand, I do have homeschooling books. And I do run a construction company and could do a home improvement site pretty easily? Maybe these would be the ones to make the money?
To earn enough from AdSense to reach six figures . . . what level of traffic is more or less required?
Of course there are other niches with higher paying keywords but in my experience 10,000 page views a day will range from $100-$200 in AdSense depending on the CTR and bid amounts on the ads. Around 15K-17K page views a day ranges from $200-$300/day so the only thing you need to focus on is building traffic and lots of it as I'm pushing around 400K visitors a month.
I am a building contractor and a writer/book publisher.
I could feature sites about how to write, homeschooling, home remodeling, the Middle East--I have expertise and products in different areas.
Should I concentrate on building lotsa traffic on one site? Which of these subjects would be the most commercial, to your mind? What's the best way to test the commercial potential of a given subject?
I know a lot of writers who will run the sites I give them and will let me have the ad revenue. They could provide a lot of content. I could manage the ads and take the ad revenue. Their traffic will build rather slowly. A certain amount of admin hassle on each site, but ultimately they will create the content, not me. Is it worth it?
Is it worth it?
There's the million dollar question that nobody can really answer without doing a lot of research.
A few questions you need to ask are:
1) How competitive and busy is the industry segment?
2) How easy can you get meaningful authoritative links?
3) How much potential traffic can you get?
and...
4) How good are you at SEO or do you know someon good that can do that work?
Without knowing the space it's hard to guess.
I'm more of the "if I build it, they will come" type of guy as I don't worry about which niche is the right niche, I just do whatever interests me and it all comes together in the end so far.
To answer your last question first, I am using Brent Tabke's 26 points as a way to build a site by using good content and by avoiding doing anything flakey that will get me tanked by G.
The question for me is if I spend too much time hassling with my writer friends compared to the amount of traffic that their sites develop. Maybe I just need to avoid high maintenance people who don't have much content.
Our old site has a PR of 6, but traffic of only 25 people a day. Clearly, I need to learn how to build traffic. Is this effort wasted when spread over 10 sites? Or, are the returns 10 times as great, since the content is coming from 10 other people?
More important is knowing your website. If you know who your visitors are, and who your intended audience is, you can always get paid a lot.
But AdSense is not going to work on "free" keywords. The word -free is usually a negative match to advertisers, so you should probably consider sponsorships of pages and a newsletter, and other basics to produce revenue. No matter what you do, your hosting bill and other expenses can be handled easily.
I'm a little dense, so pls expand on your "free" keywords concept.
I guess Adsense works like I designate keywords that fit my content. If those keywords do not command a very high rate per click, then I won't make much.
You are thinking that I should sell sponsorships of certain pages and should give the sponsors a major banner as a reward? Or can I do something more discrete?
An emailed newsletter can bring people to the site, but you are not suggesting ads in the newsletter are you?
