Hello guys, I've noticed something that really worries me. Some of the main keywords got dropped from 1-2nd place to 10th.
This happened overnight, yesterday everything was fine. Today what I see is that keywords are going from top positions to the bottom of 1st page. The reason is quite obvious at least in my eyes - the displayed URLs are not relevant. For example, our top ranking page for many commercial keywords was changed (by Google) with a page that is almost not relevant. When I try to search the page in Google using the heading it shows a different one (namely an article from our blog with a completely different heading). Furthermore, when checking the missing page in GSC it shows no problems with it whatsoever - the page is indexed.
Something else I see is that when using site:sitename.com the indexed pages dropped again overnight from ~230 to 169! The home page in the local language does not show anywhere. I see the blog page but the home is nowhere to be found. Also, I see the home pages of the different language versions but not the main one.
Additionally, when searching for our company's name, our website is showing 7th to 10th position. The first results are local listing directories, Facebook, LinkedIn and etc. Furthermore, the results that show 7th to 10th place are not the home page as you expect when searching for the company, on 7th position we see our "Terms of use" page...on 8th position we see our "Contact" page, on 9th place we see our "Privacy policy" page. A total mess.
It is strange that our competitors have no problems similar to us. Their pages are the ones that always show in the SERP. Just ours got changed to less relevant ones and in some cases one that got almost nothing to do with the keyword.
No structure changes, nothing that can cause these major changes.
Are any of you seeing the same?
**NB** The title should be Losing not Loosing but in the haste to post, I did not see it. I don't know where I can edit it, so excuse me for that.
