Google is a business that is trying to make money. Imagine if someone was willing to pay for relevant content to appear on the top of your website and your users were satisfied with that paid content, you would probably let that person do it
I'd argue that Google is a business that doesn't fully understand the desires and motivations of those that provide the basis of their business. Every time they announce a new "improvement" to their search results, there is always a flood of people commenting that their individual business has been destroyed.
From my personal perspective, I used to try to provide beneficial results to users and tried to provide content based on user query information. Oh, but Google cut that off because that's THEIR information, not important to those who are actually providing.
Google is a parasite sucking every bit of user information and money it can from anyone that uses any of it's services. Is it done to make the world a better place? You are an idiot if you believe that.
While I'm sure that seems like a rant, all of the Google representatives spouting their little, often inaccurate, tidbits of information, likely do it thinking they are helping those who run websites. They aren't helping anyone, they throw out misdirection and half-truths expecting people to believe it.
"Google is a business that is trying to make money" They have no interest in your site(s) unless there is money to be made from your sites. It surprises me people can't understand that.
