Google Confirms New Penguin Algo Will Not Update Until 2016

[engine]

We were all expecting a Google Penguin to come along with and update, right! Well, according to reports on Search engine land, Google will not be updating the new Google Penguin Algorithm until 2016.

I guess we'll all have to continue waiting while Google gets the update working properly.

[searchengineland.com...]

fixed typo

[edited by: engine at 2:47 pm (utc) on Dec 4, 2015]

[tangor]

When these items are pirated I loose that influence/control.

Call me confused. What does this have to do with Penguin?

If you want to discuss the above, try [webmasterworld.com...]

There are a few there who are extremely interested in this aspect of the web (like me, for example).

[Wilburforce]

It looks to me like the subject of this thread is getting hijacked. Penguin has very little to do with IP, and possibly a mod will remove this and the comments that gave rise to it, or move it to its own thread. However:

@keyplyr

How does anyone steal your IP?

IP = Intellectual Property.

@raseone

Choosing to whom I license something is a right protected by law.

If you own it or are an agent of the owner then it is, in principle, but the power to enforce it is limited in practice. However, while some things - for example, having a patent or registered trade mark - make it easier, IP is never black-and-white, only shades of grey. A good IP specialist should be able to advise you on the strength of your position, the approximate cost of enforcement action, and your chance of succeeding, but you should be always be aware that winning in court is not the same thing as recovering any money (even your costs, if your opponent is ordered to pay them): a teenager in a bed-sit in another country isn't worth proceeding against. On the other hand, a large organisation with effectively unlimted resources is not only able to pay if you win, but is also able to pay for an appeal you cannot afford to contest.

My own experience of Google's approach to IP - which isn't substantial but is enough, I think, to be representative - is that they are very quick to remove anything that looks like copyright infringement from their own servers (e.g. pages on blogspot), but they will only remove links to disputed material (whatever the type of infringement) after a court has ruled on its ownership. In my own view, that is entirely proper, and I would much prefer - speaking as someone who has been disadvantaged by it - to leave arbitration on IP questions to the courts than delegate it to Google. If they charged about removing every disputed claim from the SERPs (or deciding, on their own authority, who the owner was) it would probably damage as many owners as it did infringers, and would subvert the very law you say protects you.

The next Penguin update will have no effect on your issues at all, but I hope it will reduce the likelihood of false-positives, rather than skim off more cream.