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Google Panda 4.2 Rolling Out

     
9:47 pm on Jul 22, 2015 (gmt 0)

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According to Searchengineland:

Google has pushed out a Google Panda refresh this weekend, many of you may not have noticed, but this roll out is happening incredibly slowly. Google said the update can take months to fully roll out because it will slowly roll out through your site. The Panda algorithm is still indeed a site-wide algorithm but some of your web pages might not see a change immediately.


Emphasis by me, because WTF.

A Google spokesperson confirmed with us the update did being rolling out this past weekend. They also noted it can take months to fully roll out. Google did not share with us how large of an impact this was on their search results, but they did imply it was a fairly small impact.


I haven't seen any signs of it in any client sites yet, but maybe it'll be "months"

[searchengineland.com...]
10:16 pm on July 22, 2015 (gmt 0)

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HAHA.

Somebody just destroy Google please.
10:28 pm on July 22, 2015 (gmt 0)

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My site that was previously hit by Panda (beginning with 1.0 in 2011) did see some gains over the weekend that have held so far. Not a full recovery by any means but it's been nice to see an increase of any kind after 4+ years of hell. Hopefully the gains will continue through the roll-out because I've worked my tail off for the past year to fix the site.
10:36 pm on July 22, 2015 (gmt 0)

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If Google means almost 2 months when it says 2 to 4 weeks. I'm guessing this update could take years. Like analyzing paint as it dries except paint is more comprehensible.
10:48 pm on July 22, 2015 (gmt 0)

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I'm with getcooking. Hit by Panda 1.0, but did see good improvement in May 2014 (Panda 27) to the tune of a 100% traffic increase, but still 55% below pre Panda levels

And for some reason, a healthy 20% improvement in the last twelve months prior to the reported recent "announcement" above.

I have seen some good sporadic movement up the last few days, thinking perhaps it was more weather or event related that would keep people at home.
11:06 pm on July 22, 2015 (gmt 0)

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I think it needs to be rolled out right to the curb with the rest of the garbage.
11:33 pm on July 22, 2015 (gmt 0)

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I suspect that when Eric was a small boy, he may well have owned an ant farm, some sticks and magnifying glasses, and was possibly unkind to flies..

Last week when Google's CFO announced "restraint"
[bloomberg.com...]
Google's shares jumped 16%..The French press reported that increase meant that Larry and Sergey made an additional 7 billion $US each in 24 hours ..Eric made an additional 11 billion $US in the same 24 hr period..

Sowing FUD pays..extremely well...
12:38 am on July 23, 2015 (gmt 0)

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So the big question is, if the rollout is happening slowly, is Google still registering, incorporating, and "algorithming" new changes to websites during this time? Or is it just a slow unfolding of now-fixed predestination that serves merely to mask the effect and slow down the rampage of complaints at Google's door?
1:36 am on July 23, 2015 (gmt 0)

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Slow enough that another algo change can change the Panda algo, and thus creating confusion in my brain. It's odd that 3 years ago this would be critical news for me. Now? It's interesting, but it's meh. More than anything I just need it to roll out so I can close some shops (sites). If it wasn't Panda, then it might be one of the other hundred or so algo changes that occur during the year. If it's not Panda, then it's game over for a number of sites. That's fine. I'm indifferent at this point. Slow rollout? OMG LOL. I woke up to devastation, and now to recover it's a slow painful delivery which may end up delivering ZILCH. I love it!
3:33 am on July 23, 2015 (gmt 0)

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This may explain why since Saturday all the Google traffic (paid and organic) being sent is pure rubbish and not worth the bandwidth. If it takes months for Panda to roll out and actually deliver buyers to an ecommerce site, then it will be months before I unpause my Adwords campaigns. FWIW, all my other sources of traffic are still converting well.

Obviously if Google is taking months to roll out Panda, there must not be any pressing issues. Just a hunch, but Panda is probably more about improving Google's bottom line instead of the search results.
5:01 am on July 23, 2015 (gmt 0)

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Yup. I figured it out.

They deliberately configured Panda 4.2 to roll out over several months so they can take another 12 months to roll out the next refresh.

The real time Panda stuff was a bunch of crap.

Then they do the same with Penguin and nobody can figure out anything anymore cause all the BS updates overlap.
8:35 am on July 23, 2015 (gmt 0)

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Since saturday we are seeing a 40% drop in traffic. And this traffic is fully unrelated. Conversions droped about 80%.
I wonder why every time a "quality algo" ends in killing sites that had been good traffic / low bounce / good conversions.

I can only hope that this slow roll out is the reason for this drop as there a many new rubbish sites that gained a lot of good positions in organics and yet not been pandalized.



ecom, germany
8:47 am on July 23, 2015 (gmt 0)

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Not so much a rollout, then.

More a trollout.
9:21 am on July 23, 2015 (gmt 0)

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So at what point to you decide that changes haven't worked and move onto plan B, it's already been 10 months? This really does sound like a massive mess.
9:33 am on July 23, 2015 (gmt 0)

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Oh feel the silky smoothness, see how it glints in the morning sunlight, admire its awesomeness ... just look at the quality!
9:44 am on July 23, 2015 (gmt 0)

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Oh, and feel how everyone is happy, in the end all the work, the work that made us endless nights, will finally be proofen .... proofen not to be worth anything for the little panda. He just can eat it.
10:26 am on July 23, 2015 (gmt 0)

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Nothing for my site (Panda also beginning with 1.0 in 2011). Despite 100% overall and cleanse in Q1 and Q2. i will give this update until the end of August and try again for the next update. Then I will give up.
10:32 am on July 23, 2015 (gmt 0)

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The slow-roll-out is meant to make it difficult to track - no dance, just a long, long festival.

I wonder if Google couldn't get Panda to process data faster, of whether it's balance and checks.
10:34 am on July 23, 2015 (gmt 0)

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Nothing for my site (Panda also beginning with 1.0 in 2011). Despite 100% overall and cleanse in Q1 and Q2. i will give this update until the end of August and try again for the next update. Then I will give up.


I suppose the question is, if it was 10 months from the last update until now and this one is taking "months" to roll out, then how long to the next?
10:39 am on July 23, 2015 (gmt 0)

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I'm seeling a small but definite increase in one of my panda hit sites, as it's a slow rollout it will take a few weeks to know for sure but it had its highest day for a long time. I have a similar traffic graph as Barry:
[twitter.com...]
10:41 am on July 23, 2015 (gmt 0)

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@engine, i guess it is a page per page change. Popular once first then go down the drain.... I guess we will see a lot of rubbish the next few month. For google this is not bad as poeple might click more ads.
10:42 am on July 23, 2015 (gmt 0)

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Here is my Graph : [i.imgur.com...]
10:46 am on July 23, 2015 (gmt 0)

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For google this is not bad as poeple might click more ads.


Bingo, you've let their big secret out of the bag, meanwhile watch how their properties become even more prominent.

In realworld terms they can do as they like, the worse their results become the more business we actually get:-)
11:13 am on July 23, 2015 (gmt 0)

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@Martin Ice Web
I've picked some especially selected pages to monitor for both traffic and ranking over the next few weeks/months. Some are obvious targets, and others are less likely to get hit.
11:49 am on July 23, 2015 (gmt 0)

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If i am right then you might see the pages not be hit get a lift (?) before the bad ones got hit.
That bad thing about this is, that you could even see changes while the panda did not touch our site yet because other sites ranking changes because of panda.
12:12 pm on July 23, 2015 (gmt 0)

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First, I'm fairly certain that the sites I'm working with were never penalized by Panda. Still, I'm watching pages jump around right now quite significantly (mostly up but then down and back up again). I'm also seeing the competition moving around as well. Bottom line in my estimation is that you don't have to have a Panda-penalized site to get caught up in roller-coaster ride that is Panda. As it has been so clearly pointed out here and elsewhere, it's impossible to shuffle the deck without moving all the cards. Another thing I'm noticing is that the process of crawling and indexing pages is on the upswing for my newest site (about 2 years old and still not fully indexed according to WMT/SC/whatever). The process has been static for months but there has been a lot of crawling recently and the indexed pages count seems to be steadily increasing now. Maybe these factors are unrelated to Panda but I know they're all related to Google.
12:53 pm on July 23, 2015 (gmt 0)

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Bottom line in my estimation is that you don't have to have a Panda-penalized site to get caught up in roller-coaster ride that is Panda.


Precisely and if one's site goes down because of others going up what is one to think? One's been Pandalised?
12:57 pm on July 23, 2015 (gmt 0)

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Mozcast shows a hot day on Friday and relatively mild in the days following. If this is a slow rollout, I would expect the serp reporting tools to show elevated activity, and Algoroo does not show anything major in the days following either. Though the ranks for my site appear solid for main keywords, maybe even slightly better, sales originating from Google have dropped to 0 since Saturday. It's as if all shoppers have fled Google and are somewhere else. Traffic is good and stable, but no buyers? Strange.
1:02 pm on July 23, 2015 (gmt 0)

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what comes to mind is:
sliding down a razor blade (now in slow motion)
to land in a piranha infested river of alcohol

also wondering, if one happens to redesign after this past weekend, one either gets affected positively, or if history is any indicator negatively & slowly, or miss out all together and wait a year or two in agony, praying for a snowball's chance in a panda's grip, all while not knowing what - if any has or will - hit you.

This is beyond any healthy tolerance for ambiguity.
1:22 pm on July 23, 2015 (gmt 0)

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In the article, Search Engine Land did report:

Google said this impacted about 2-3% of English language queries.


I assume that means when the roll out is complete.

Hard for me to say if anything happened to my site in regards to this new update as a big news story happened on Monday which gave me a big boost of traffic.

If the rollout is really slow I wonder if Panda 4.3 will happen before the 4.2 rollout is complete ;-)
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