Welcome to WebmasterWorld Guest from 54.145.144.101

Message Too Old, No Replies

Can google really detect display:none ?

   
1:13 pm on Jun 19, 2014 (gmt 0)



I have seen many people using display:none to hide texts from visitors (here is an example - [webmasterworld.com ]).
But can google really detect display:none, since againt it's rule? Any idea?
2:17 pm on Jun 19, 2014 (gmt 0)
2:49 pm on Jun 19, 2014 (gmt 0)



Thx for the pointer. But the question is, does googlebot/indexer actually use this process to weed out hidden texts? If yes, why do we still see so many people adding keywords in hidden sections? Plain ignorance?
2:53 pm on Jun 19, 2014 (gmt 0)

WebmasterWorld Senior Member Top Contributors Of The Month



Because they don't necessarily "ignore" or "penalize" for it, especially when it's easily displayed by the end user. If they did some major sites would get hit and that would be bad for their results -- It's a common, accepted practice, so even though they can detect it, it's not an "automatic problem" for rankings.
2:53 pm on Jun 19, 2014 (gmt 0)

WebmasterWorld Senior Member netmeg is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



I can't speak to that, but yes, absolutely Google can detect display:none. I have first hand experience. And that's all I'm saying about that.
4:32 pm on Jun 19, 2014 (gmt 0)

Top Contributors Of The Month



display:none isn't necessarily cloaking or spammy. display:none might be used to hide an info box that is only displayed when you click on a "+" button for example.
7:14 pm on Jun 19, 2014 (gmt 0)

WebmasterWorld Senior Member lucy24 is a WebmasterWorld Top Contributor of All Time Top Contributors Of The Month



One popular site lives and breathes by
span class = "spoiler"

;)
(Technically it isn't display: none. It's color: white against background: white. I looked it up once. But the principle is the same.)
3:11 am on Jun 20, 2014 (gmt 0)



So, the conclusion is...hidden texts can really be used for legitimate purposes. But can google's patent really decide if the hidden text is used for a tricky seo...or for good user experience?
3:16 am on Jun 20, 2014 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I use a graphic of fancy text for the header description on a page. I have display:hidden on a H1 equivalent of the graphic.

I was told once to maintain a document outline so that the SE's can figure out what the page is about. Others have said the <title> element would serve that purpose and a H1 saying the same thing would be seen as a duplicate.

On the page with the display:none on the H1 and the graphic I then made the <title> significantly different from the H1 only sharing some of the keywords.

Am I walking a gray line between allowed and gaming the SE? I think I'm leveraging the markup as intended as the H1 matches the graphic. Cloaking = SE's see something different than the visitors.
4:15 am on Jun 20, 2014 (gmt 0)

WebmasterWorld Administrator 5+ Year Member Top Contributors Of The Month



H1 can say the same as the title, but most people expand on the title in the H1 - that is not "duplicate content" even if title and H1 are the same. The preferred title length is limited and the H1 is not so it isn't unusual to have the same text in both places, but taking advantage of the extra length for H1.

Google prefers that you don't use images in place of text, but that is not an unusual practice either, though it is best if the alt tag is accurate and not used for some other text. The "display:hidden" is more likely to arouse suspicion than an H1 tag that parrots the title. None of this is cloaking.
 

Featured Threads

Hot Threads This Week

Hot Threads This Month