Welcome to WebmasterWorld Guest from 54.224.103.180

Forum Moderators: Robert Charlton & andy langton & goodroi

Message Too Old, No Replies

UK Hosting for .net site?

     
1:33 pm on Sep 25, 2013 (gmt 0)

Senior Member from GB 

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month

joined:July 1, 2004
posts: 828
votes: 15


Hi, I know in the past it was the case that I needed a UK based server to host my .net site to rank in the UK SERPs - in google at least. I would like to know if this is still the case. I'm hoping it's no longer necessary.
1:54 pm on Sept 25, 2013 (gmt 0)

Senior Member from GB 

WebmasterWorld Senior Member 5+ Year Member Top Contributors Of The Month

joined:Apr 30, 2008
posts:2630
votes: 191


The location of the server is a strong hint in the absence of site geotargeting. As it is .net domain, which is gTLD, you can geotarget it in WMT to UK.

In this case the major consideration for hosting would be the speed as locating the server outside of UK may result in slower access for UK visitors.
7:54 am on Sept 26, 2013 (gmt 0)

Senior Member from GB 

WebmasterWorld Senior Member piatkow is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:Apr 5, 2006
posts:3381
votes: 36


For a non-professional webmaster who just wants to create some content and not be distracted from the underlyuing business by too much techie stuff I would say use hosting in your own country every time. For a professional webmaster then aakk9999 says there are ways to geotarget your domain.

UK / US connections are pretty robust and the noise from other factors would probably mask any visible difference in connection times if you hosted in North America.
9:23 am on Sept 26, 2013 (gmt 0)

Administrator

WebmasterWorld Administrator phranque is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:Aug 10, 2004
posts:10846
votes: 61


i assume your UK SERPs are for UK visitors.
depending where in the US you're hosted and where in the UK you're surfing, you could easily have somewhere in the range of 150+ ms of latency due to the transatlantic transmission alone, so let's say you're adding a third of a second to every round trip.
that might affect your user engagement compared to your locally hosted competitors.
8:19 am on Sept 27, 2013 (gmt 0)

Senior Member from GB 

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month

joined:July 1, 2004
posts: 828
votes: 15


Thanks for the advice everyone. I will stick with the UK servers for now in that case.