Google Traffic vs Number of Pages

[scottsonline]

Simply: for ecommerce sites what type of visit count do you get on 500 pages or per 500 pages?

I know this is generalized but the sites with 100k visitors a day I assume you have tens of thousands of pages?

[tedster]

I just checked a few sites and the numbers all over the map. Depends on:

PR of the site and its pages
Volume of search terms
Products being sold
Price points
Popular appeal

In general, offering more products on more pages certainly can mean more search traffic. But that is not a cause and effect relationship. I know of one business that launched with about 50,000 product pages and closed their doors six months later - next to NO search traffic (< 1 visit per 500 pages per month.)

[goodroi]

tedster is correct, it depends on many factors.

for example you can have a small site selling the latest "as seen on tv" fad get huge volume of online sales because it was a hot fad product. i doubt rolls-royce gets many online sales regardless of its site size.

even if your market has high traffic like travel tickets, you are competing with thousands of other websites all competing for the same consumer. there are many great websites for travel tickets and just one #1 ranking.

larger sites can have more seo potential (like going after long tail terms) and thus generate more traffic. that does not mean you need a large site for big traffic.

[scottsonline]

Here's another question:

Is it your experiences that some pages may rank first while others rank 5th or 15th of the same brand and type or is that indicative of a problem on page somewhere?

Thanks!