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WMT showing kw variants found



5:33 pm on Sep 2, 2010 (gmt 0)

5+ Year Member

A couple of days ago I noticed that on the downloaded data keywords table sheet, a new column had appeared named: "Varients found" (the spanish equivalent). The column was filled with exactly the same kws as the "keyword" column. Also, there were no changes in kws column from prevously updated table.

Today, a new set of data is available and "Varients found" still showing the same data as "keyword" column.

When reviewing the new keywords found (of shifts in frequency) I found very strange data that may indicate G. applying some sort of semantics "division" algorithm.

Let me give you a couple of examples.
My languague is spanish and, things like plurals are formed by adding -s or -es. This sometimes means that the "graphical accent" (´) may be present in the singular but disappears when it's used in plural .... I'm finding "chopped" words as if they are looking for the "root" word.
Another example, kw "anatómico" in spanish has been chopped to "anatómic" but the feminine form "anatómica" has remaind untouched.

So far, I have no found any relation with ranking or traffic.

Anyone else observing it?


11:25 pm on Sep 2, 2010 (gmt 0)

WebmasterWorld Senior Member tedster is a WebmasterWorld Top Contributor of All Time 10+ Year Member

I haven't seen this yet. I just checked an English site, a German site and a ten language site. It sounds like useful infomration - hope it rolls out to me soon.


7:26 am on Sep 3, 2010 (gmt 0)

5+ Year Member

Yes, it is live for my sites.


9:14 am on Sep 3, 2010 (gmt 0)

5+ Year Member

I hope this doesn't come into play "as it is" now, regarding ranking or/and scoring.
There's definetly an attempt to find the root word by eliminating the "suffix", but things like english brand product names, which end in "s" by pure chance (the brand name is an invented word), make no sense as it's not the "root" of anything (not even in english). Some "chopping" efects have no sense whatsoever....

Suffixes that I can see that have been eliminated are: -s, -es, -dos, -dor, -dores, -r, -o, -os, -n, -ción.

Once "chopped" they seem to add the singular and plural forms occurrances.


10:07 am on Sep 4, 2010 (gmt 0)

5+ Year Member


The data seems to be in order now. The column for keywords has the singular form (mostly), the column for number of results has the sum of the singular, plural and any other variations found, and the variations found column shows all the variations found for the keyword column keywords.

Well done Google! (or ˇolé! ).

The following questions would be:
How's this going to be used? /How's it being used?
is it possibly a sort of "semantic variation score"? if so, could we be witnessing the begining of a new "quality" signal?

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