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[edited by: Robert_Charlton at 2:02 am (utc) on Dec. 11, 2009]
When you click on "Latest results for [hot phrase]" link, it opens another page, the first line of which says:
"New results will appear below as they become available"... and a link to "Stop updating".
They keep scrolling vertically as each new result appears. Very impressive... definitely eye-catching.
What an idiotic addition.
Until Google gets some real competition, they'll figure they can continue to crap on their own results. I suppose they figure most people won't pay any attention, and the results are still there, which is true, but good lord... Google looks more and more like MySpace every day.
it isn't precisely google/twitter integration since it includes news and other links but it has been easily spammed using twitter during the past few days.
(purely for academic reasons of course)
This is good and bad: good in that it currently separates traffic that is effectively killing time with current junk events but bad in that it's the way forward for SE's...I think this is just the beginning of SEs transitioning from their traditional roles to aggregators of current events, news, opinion, etc. of big brands and in the process pushing down other websites.
Time to begin tweeting, ughhh.
Just tried a few popular phrases. It's about half way down the page for me. Quite impressive watching it happen, but most of the Tweets are rubbish.
Some people are posting links, but most tweets are either
"Woke up thinking about *" or "Had * for breakfast - yummy!"
"@aperson - yes I agree about *"
How is that useful by any stretch of the imagination? So now instead of calling their friends to tell them they're on TV, people will be ringing them to tell them they're on Google.
Everyone can be famous for 15 seconds.
What I find crazy is that not everyone knows what twitter is or how to use it. In most cases people get confused when looking at tweets, I know I did when I first started using it.
It would be nice to have a enable/disable feature for tweets in the serps.
I removed the search terms because of Google Forum Charter [webmasterworld.com] provisions against specific search terms (and in this case I didn't think an exception was appropriate)... but I note in subsequent searches that the scrolling Twitter results have been shifted down to #4.
I see this shift down to #4 on multiple browsers, one of which flushes all cookies.
But... if I click the "Latest results for [search phrase]" link above the scrolling results (in the $4 position) and open a new page that's entirely scrolling, and I then click the "web" link in the upper left to return to the standard serps page, the scrolling results shift back to #1, under the News results at the top.