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www.example.com › Section › Sub section.
It seems similar to the way sitelinks are intended to work, giving users more flexibility in finding their way around a site.
So far, I've noticed that one of my sites which uses such a system has these navigation links and another one is a city which has it's breadcrumb system setup in a similar way:
> Home > Council > Mayor Name > Photo Gallery > 2008 Santa Claus Parade
I think there have been earlier reports of this feature, although I couldn't find any references on the site.
www.example.com › Parent Page to Result
The funny thing is that while the parent page links, www.example.com links to nothing. The same thing is happening in the other listings as well.
The way breadcrumbs are designed (at least what I commonly see), the last part doesn't link because it is the current page.
So while the title of the result links to the relevant page, the breadcrumb link goes to the parent page, and nothing goes to the homepage. I see some confusion happening here!
but the green texts are all just text ..( not links ..and certainly not separated links )..
BTW what use would a link from an "ellipses" be ? ..a "click in the dark" ..
and I'm blocking nothing on the page ..
I can't figure out where the link text is coming from. I slightly vary the breadcrumb link text from page to page but the link text isn't coming from either of the two pages.
As I read that, Google is rolling their own.
Sadly they aren't doing a very good job of it with mine, they only seem to be showing the first step of mine.
So I have pages with a breadcrumb of:-
Home > Country > State > City > Widget Shop
and a search for the widget shop simply gives:-
www.example.com > Country
from other similar sites I'm seeing:-
www.example.com > ... > State > City
Which actually seems useful unlike mine.
Can anyone who has newly introduced this , or noticed that their site received this feature, comment on effects or issues regarding :
> Click thru rates
> Conversion rates
> Character limits
> Has varied keyword link text in the breadcrumb strengthened ranking where it might be 2 word specific
e.g. Home > Left Widget > Left Red Widget
> Are keyword specific URL's still a stronger relevancy signal than this , or just complimentary
> Ranking observations
> Anything else ?
It would be good to share some specifics and metrics to indicate improvements on SEO and PPC relevancy.
Does anyone know the character limits of this new feature , and how the display length is handled ? I think i noticed sites with long URL names are being disadvantaged by not being provided with this feature, even though the code enables it otherwise, but haven't seen any verifying comments on this.