Domain Name with or without TLD in <H1> tag

[dailypress]

My domain name is a popular keyword listed over 12 Million times according to Google search results.

I was wondering if I should include the "TLD" extension to it under the H1 header or should I only have the keyword listed as H1 tag as follows:

Here is code for my site (I have installed Drupal CMS and I think they define class=slogan as H2 or H3):

<div id="header">
<h1 class="sitetitle">
<a href="/" title="Home">DomainName</a>
</h1>
<p class="slogan">.com</p>
</div>

[aristotle]

I may not understand your question, but it seems to me that instead of ".com" for your slogan, you should have an actual slogan such as a subtitle for you site.

Hope this makes sense to you.

[dailypress]

Sorry, let me rephrase:

Should I include the TLD (aka extension such as .com) in my text logo as follows:

<div id="header">
<h1 class="sitetitle">
<a href="/" title="Home">DomainName.com</a>
</h1>
</div>

Or should I leave it out:

<div id="header">
<h1 class="sitetitle">
<a href="/" title="Home">DomainName</a>
</h1>
</div>

I am thinking that I may benefit more in terms of SEO, NOT including the TLD because people will search "Domain" more than "Domain.com"

[aristotle]

That code appears to be for the main header of your home page, apparently in the form of a link. The text can be anything you want, but extensions such as .com normally aren't used in page headers.

[Shaddows]

It's a classic SEO Vs Branding issue.

I'd go with .com, the SEO advantage would be small (IMHO), and my judgement would be that the branding value would be greater.

[Robert Charlton]

I'm not quite getting why you'd want to use your <h1> heading on the home page for a link to home. If you use Widgets.com as your brand, you might have a footer or global nav link to home that reads "Widgets.com Home", but I wouldn't make that link an <h1>, nor would I make it a heading.

In aristotle's first post, he uses the word "slogan," and that's more my expectation of what a good home page main <h1> heading might be. You might want to use Widgets.com in that heading, if that's how you happen to be branded, or "Widgets" by itself might fit better, in conjunction with some other words you're targeting.

I've seen some "GreatWidgets.com" domains in extremely competitive areas that don't use the word "Widgets" in their <h1> headings at all. They figure they've already got "Widgets" nailed, and they choose to go after widget synonyms in the <h1> instead.

[dailypress]

It's a classic SEO Vs Branding issue.

I agree. I think ill go back to Example.com cause it does look weird without the TLD.

I'm not quite getting why you'd want to use your <h1> heading on the home page for a link to home.

Its the already built in template that I am using for drupal. I guess I need to find a better one or learn more on customizing and modifying drupal.

[aristotle]

If it were me, I would scrap the link format, and use simple headers. For example, a double header would be:

<h1>Widgets or Widgets.com or whatever</h1>

<h2>slogan or subtitle or whatever</h2>