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Google's 2008 Year End Zeitgeist

     
3:53 pm on Dec 10, 2008 (gmt 0)

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Methodology
In compiling the 2008 Year-End Zeitgeist, our search team studied the aggregation of billions of search queries people typed in to the Google search box. Except where noted, all of these search terms are most popular for 2008.

Fastest Rising (Global)
1. sarah palin
2. beijing 2008
3. facebook login
4. tuenti
5. heath ledger
6. obama
7. nasza klasa
8. wer kennt wen
9. euro 2008
10. jonas brothers

See the individual links for country details

[google.com...]

11:23 pm on Dec 10, 2008 (gmt 0)

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I see the "Click on the countries below for regional highlights" and then there's no United States. I sure wish the US got treated like other countries - with a dedicated index for google.us and the option to search pages from the US.
8:53 am on Dec 11, 2008 (gmt 0)

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It'd be interesting to compare the 'politics' graph of US president/co-president candidates against the polls of the time.

It's amazing how much 'info' google has there with search volumes.

[edited by: brotherhood_of_LAN at 8:54 am (utc) on Dec. 11, 2008]

9:20 am on Dec 11, 2008 (gmt 0)

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Tedster, top link of the left hand menu. "US Zeitgeist"
11:51 am on Dec 11, 2008 (gmt 0)

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"nasza klasa" - Chicago area is probably one of the biggest contributors to that in US, have friends there they are all hoocked on it....
12:55 pm on Dec 11, 2008 (gmt 0)

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"facebook login" is #3? That's bizarre. Even more popular/growing faster than "facebook" itself?
1:20 pm on Dec 11, 2008 (gmt 0)

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For the French speaking (if you wish relaxing for a while) visit one of the top one "viede#*$!.com"

<edit>ahhh I should have knon better! :)
you will find it in the FR list</edit>

1:43 pm on Dec 11, 2008 (gmt 0)

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One of the major things I learned working on a huge web project for a wire service was how much interest there is in death. Traffic spikes on death, even quiet expected deaths, of well-known people just blew me away.

Makes sense, of course, but it was something new to me.

Take a look at the "fond farewells" in the right column:
[google.com...]

3:35 pm on Dec 11, 2008 (gmt 0)

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Hey henry0, thanks for the link, this stuff is hilarious... good ole self-pity humor.
6:49 pm on Dec 14, 2008 (gmt 0)

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Yeh, the number one Google search in Canada this year was "Facebook".

Ex-Yahooer Jeremy Zawodny had an interesting post on his blog once about the number of URLs that get placed into searches because the average user a) has a search engine as their home page and b) doesn't know their browser has an address bar.

Sigh...

1:27 am on Dec 15, 2008 (gmt 0)

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Yeh, the number one Google search in Canada this year was "Facebook".
Ex-Yahooer Jeremy Zawodny had an interesting post on his blog once about the number of URLs that get placed into searches because the average user a) has a search engine as their home page and b) doesn't know their browser has an address bar.

Sigh...

I have to admit, that I started this habit also, because when a new tab opens on IE the cursor is in the search field, and even if I mispell, google corrects me. I am quicker doing the search ;) and since I am using the internet like a highly addict 15h/7d this means I am contributing big time to this phenomenon...

7:32 pm on Dec 18, 2008 (gmt 0)

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In case someone is interested or as an FYI...

The top 10 for Most Popular for Korea are:

1. &#45348;&#51060;&#48260; (Naver - Korea's number one search engine and portal - about 70% search market)
2. &#45796;&#51020; (Daum - Korea's number two search engine and portal)
3. &#50556;&#54980; (Yahoo - Korea's number 2/3 search engige and portal)
4. &#49912;&#51060;&#50900;&#46300; (Cyworld - the "facebook" of Korea 98% of market)
5. korea
6. &#51648;&#46020; (map)
7. &#50725;&#49496; (auction - 1 or 2 top shopping site)
8. &#44396;&#44544; (google)
9. &#44172;&#51076; (game)
10 &#46041;&#50689;&#49345; (video)

let me know if you want to know one of the other lists for any reason.

Note that google Korea has about 2% of the search market in Korea and mostly used specifically for more "international" searches (ie: non-"Korean internet" searches)... which also explains why most of the top searches are for either: their competitors, or a specific function (eg: maps ... I would assume for maps outside korea).

The fact that "game" made the list and "video" are probably the only really useful searches that say anything about the search market, so to speak. I don't know if that list is edited in any way... but traditionally, "games", "sex", "loan" are topping the non-"other site" search list. Even the search for "video" is probably something to group under the idea most ppl use google here to specifically look for stuff outside the "Korean internet".