Forum Moderators: Robert Charlton & goodroi
I think the long and short of it is that text should be text - what about accessibility?
If I was also to "hide" the same exact text actually in the background of the page, would google frown upon this?
Possibly, yes. Do you need to 'hide' it? If someone hand-assessed your page, then may be you'd get away with it, perhaps? It's a risk.
User agents that support LINK will load the alternative page for those users whose browsers may be identified as supporting "aural","braille", or "tty" rendering.<HEAD>
<TITLE>Welcome to the Virtual Mall!</TITLE>
<LINK title="Text-only version"
rel="alternate"
href="text_only"
media="aural, braille, tty">
</HEAD>
<BODY><P>...</BODY>
Marshall
And seeing as this will be the main and pretty much only content on the home page for google to find
Then it absolutely shouldn't be in an image. You can use the alt attribute to cram the text in, but if it's important page content then it needs to be marked up accordingly in the page.
You've got two options: re-design using CSS and a background image with the text marked up as a paragraph in your HTML, or use alt and accept Google will not give the text as much weight.
I agree with penders:
the long and short of it is that text should be text
Putting text in images is a bit 20th century ;) and imho really should be avoided - especially when you're aiming for good rankings (and speed). HTH