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Toolbar affecting timestamp in SERPs being used for testing?

         

Marcia

8:52 pm on May 15, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I did a search and clicked on this URL (thread) around an hour or so ago, give or take a few minutes:

[webmasterworld.com...]

Notice that the thread is from 2003. Then, when I did the same search a little while ago, it had a timestamp of 12:11 PM next to the title.

I just clicked on it again and used the back button and it became more interesting. This is the thread title in the SERPs.

Reading text file into an array (PHP) - 2 visits - 12:32pm

Search for url in array php [google.com]

No doubt it's being "personalized" by phoning home, but I'm considering whether this type of information is something that's being used for testing - like for the "strange" #6 and #4 phenomena we've been seeing.

Thinking about 3 or 4 pages being rotated in and out of a spot, wouldn't they be looking at bounce rate and return visits, time duration and intervals between clickthroughs?

tedster

9:07 pm on May 15, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



<I'm making an exception to our usual policy
about not showing specific searches in posts,
just for this case>

Thanks for the report Marcia. The time stamp is of course a record of your last visit, and not the last spidering. In fact, I don't even see that particular url on the page when I do the search.

It surely can be the case that toolbar data is being used, but the key would be if that data affects non-personalized search. My best guess - you're right, and it does.

[edited by: tedster at 3:39 am (utc) on May 16, 2008]

Marcia

3:18 am on May 16, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>>I don't even see that particular url on the page when I do the search

That is what I wanted to know. I thought I had search history disabled but apparently not, and I had done about 6-7 similar searches, a couple of them specific to site:webmasterworld.com so that may have come into play.

But - I just did a search for a different type of phrase entirely, and not only did they bring up an "authority site" first thing with site links, but they changed the search term used in my query to the name of that site.

I didn't exactly appreciate that change being made, I think Carnac the Mind Reader is taking this a step too far.

Tomzen

12:15 pm on May 16, 2008 (gmt 0)

10+ Year Member



Repeating the search i do see the url in question. I do not however see neither timestamp nor visits.

Edit: I'll repeat it later to see if i get any changes

Edit2: Nope, no timestamp or visits

[edited by: Tomzen at 1:09 pm (utc) on May 16, 2008]