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27 June screwup - theory

         

donelson

10:26 pm on Jul 8, 2006 (gmt 0)

10+ Year Member



We have a bunch of sites that have been badly affected by the 27 June screwup.

However, we have one site that is still #1 for the two main keywords.

I have looked at various theories, to no avail so far.

Here's another ---

Do any of you have badly affected sites in which the home page has AdSense with pictures right above the AdSense banner?

I have four pix semi-aligned above the three- or four-text AdSense listings.

Google actually wrote me an email a while back saying this was okay as long as the pictures were not intended to mislead visitors, just to "draw the eye" to the AdSense area.

BUT, the site I have that's not affected by the 27 June screwup does NOT have these pix above the AdSense area.

Yes, another screwy theory --- anyone else think this might be a problem?

djmick200

12:16 pm on Jul 10, 2006 (gmt 0)

10+ Year Member



im curious of two things when reading these threads.

First, of those who have lost say 75% of traffic, does the remaining 25% from google come from good positions and competative keywords? Or are they for more obscure keyword combinations? And of those remaining pages that are getting traffic to you, how are their positions in the serps?

Second question is along the lines of what soapystar said. Do you tinker with your site often after changes in your serps positioning?

I offer no theories or conclusions to the 27th, I am just curious as one site of mine is like a rollercoaster in google, up and down BUT a certain amount of pages consistantly do well, and always have.

tigger

12:24 pm on Jul 10, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



the remaining traffic I get comes in from some good keyword combinations and one ranking I've just checked I'm third on .com first on .co.uk so really can't ask any better, other than first on both :)

I don't tinker with the site only adding more content, well I was till it dropped right now I'm working on another site and hoping like most in 2 weeks we see the traffic return LOL! OK I know we can dream

soapystar

12:59 pm on Jul 10, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



are you adding content to new pages or exsisting ones?

tigger

1:00 pm on Jul 10, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



new pages, old pages haven't been touched for a long time

soapystar

1:07 pm on Jul 10, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



seeing the thread about counting hits....hearing brett constantly tell us about how google already use traffic data for the serps...knowing brett has an ear a little nearer to the voices than most of us.....

could these data refreshes actually be updating this part of the algo....hitting keywords only when google decides you fall below its threshold for that term?..could exaplin search by search drops rather than site wide drops..i know for some they have been hit site wide..but id like to know how many terms they come up for..the broader the terms you show for the more it will appear as a page by page drop rather than site wide..

FrostyMug

1:14 pm on Jul 10, 2006 (gmt 0)

10+ Year Member



hmm.. this is interesting. so far i've read tons of people talk about their PERSONAL sites which are affected, not business/product ones. I too have a personal site... can others confirm this?... just a hunch.

djmick200

1:26 pm on Jul 10, 2006 (gmt 0)

10+ Year Member



soapystar for me the counting hits wouldnt be the way.

some of the terms although they rank #1 dont bring big traffic. one eg is celeb name 1 - 10 of about 15,800,000. it has been for 18 months though little traffic.

plus for this particular site i talk of it has 1300 pages and they are seo'd in groups, eg 100 one way, 150 another etc as i tried various combinations of different things. some pages simply work while others dont even when seo'd the same way. believe it or not some with no IBL's rank well while others that have don't.

Too much brain power needed too work it out.......for me anyway :-)

[edited by: djmick200 at 1:28 pm (utc) on July 10, 2006]

Dayo_UK

1:27 pm on Jul 10, 2006 (gmt 0)



Product ones are effected too.

Soapystar - The only problem with some of the theories that they are targetting certain pages etc perhaps using click counting is that a lot of the effected sites have a common theme that the homepage is not top on a site:domain.com search.

Whatever the downranking/refresh that occured on June 27th it seems to be heavily linked to how the homepage performs in a site:domain.com search

Now this bug on the homepage not being first on a site:domain.com check is not new and was first noticable in November time (before that all site:domain.com checks appeared to be random) when sites with Canonical url problems never seemed to have the site:domain.com check in the top position.

MC stated after Big Daddy roll out that G would be doing work on Canonicalization (sp?) - is the June 27th update the first side effect of twisting and turning knobs.

Also around the 27th there was a PR export which was quickly rolled back - however what I did not notice until afterwards is that there was a change in PR calculation as far as Canonilization rules are concerned (Possibly on the 27th?)

Eg. I can see a site that has PR6 on domain.com on some DCs but PR0 on others while PR6 accross the board on www.domain.com - unfortunately I dont know which way this is going eg - if things are moving to PR6 on the non-www to match the www or moving towards the PR0 (IE if Google is starting to Canonicalize correctly for the site or if the site is just getting split)

Now anyone with any knowledge can tell that G are still not correctly Canonicalizing on a consistent basis - so perhaps MC comments of another data refresh refer to more work on this coming soon?

[edited by: Dayo_UK at 1:29 pm (utc) on July 10, 2006]

soapystar

1:40 pm on Jul 10, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Dayo_UK

right...we're doing a lot of cross-talking (note the play on words :))

different issues have the same symptoms making it all the more confusing..and hey..that may actually be a designed element!

ScottD

1:44 pm on Jul 10, 2006 (gmt 0)

10+ Year Member



Dayo_UK is right to concentrate on the search: problem, which really is the common thread

And no it's not a new problem - our site had this until the 27th, and now it is clear again. My interest is that it stays that way.

But the problem is affecting more people than before. Note the size of this thread.

And whilst it could be a bug, it might not go away.

All the personal sites that I looked at were personal sites that made money, so they are business sites really.

Dayo_UK

1:50 pm on Jul 10, 2006 (gmt 0)



Yes Scott

I have seen some sites go the other way - eg site:domain.com shows homepage top and rankings are a bit better (although not had an updated crawl/index to really judge) - and even more sites are position correctly for a site:domain.com search on the 72.14.207.* DCs.

However, obv G have a problem that a fix for some sites seems to result in a bug for others.

soapystar

1:56 pm on Jul 10, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



well Matt says its a data refresh..some say incorrect site command is a sign of a penalty...data refresh of a single element leaves some sites dropped..now sounds like a fliter of sorts?...so the bottom line is..is incorrect site command a bug or penalty?....

tigger

1:59 pm on Jul 10, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Re- site Command

really don't think anyone can answer that

Dayo_UK

2:03 pm on Jul 10, 2006 (gmt 0)



>>>really don't think anyone can answer that

Well GG or MC or even Adam probably could - but they wont.

Dayo_UK

2:15 pm on Jul 10, 2006 (gmt 0)



[66.102.11.104...] & [66.102.9.104...] are now showing the same as those 72s - so dont know if they will spread.

[edited by: Dayo_UK at 2:17 pm (utc) on July 10, 2006]

soapystar

2:21 pm on Jul 10, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Adam

what exactly does this guy do again?

ontrack

2:55 pm on Jul 10, 2006 (gmt 0)

10+ Year Member



Some Ideas ...

>>> It's like the sandbox in reverse! I thought Google respected old sites to some extent ...

One of my theories is that pre June 27, google has been giving weight to sites that were older and had climed through the ranks through popularity. On the 27th they removed this favoritism to see if the sites could climb back through the ranks by popular favor as if new. However, this doesn't explain the site:www.mysite.com issue.

>>> The index not appearing first in the site:www.mysite.com is a sign of a penalty ...

Perhaps under normal circumstances, but it appears in this "refresh" that so many good, clean, white hat sites were affected that it tends to make me think that's not the case.

I did notice something very interesting in my site:www.mysite.com listings, right after the 27th they were showing an unbelievable number of pages, which could only have occurred if they had included deleted, orphan file and noindex pages in their listings. Now, almost two weeks later they are showing a much reduced number which is representative of what their count should be.

>>> A combination theory?

Maybe they thought it was time to scrutinize older sites, as to wether or not they needed to be cleaned up or if their old files are inflating the google storage space, and/or if they can still pass the mustard when put to the test with visitors.

netmeg

3:15 pm on Jul 10, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Well I can't explain it, but whatever happened on June 27 doesn't seem to have affected any of my clients sites whatsoever, except in a positive way. One site gained greatly, the rest remained the same or gained just a little. I'm not saying this to brag; I can't take any credit because I have no idea why this would be - three of them took huge hits in March, and one had 1400 out of 1650 pages go supplemental PRIOR to this, and just now they all look pretty good. They're all product sites; one is OSCommerce (albeit heavily modified). One of my personal sites (which does have AdSense on it) rose pretty much to the top of every for every conceivable keyword (although I don't expect that will last now that my 'season' is over) I've just gone back over the site reports and logs for our 225 client sites, and I can't see a significant movement (except as noted above) for any of them. Very weird, specially since we tanked so badly in March.

Armi

3:26 pm on Jul 10, 2006 (gmt 0)

10+ Year Member



On 64.233.189.104 I have very good rankings (site:domain.com problem ist still there).

SuddenlySara

4:26 pm on Jul 10, 2006 (gmt 0)



OMG on 64.233.189.104 I'm back too without any site: problems

ScottD

4:37 pm on Jul 10, 2006 (gmt 0)

10+ Year Member



whilst suffering fom the site: problem I actually got an answer from Google confirming that the site was not suffering because of any penalty, so I don't think it's that

tigger

4:40 pm on Jul 10, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



thanks for letting us know that Scott

soapystar

4:52 pm on Jul 10, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



yes but theres a need for a definition if applying webmaster ideas of a penalty with those of google...as with the sandbox....an "observed affect" of a penalty is a penalty....but not if you ask google directly...

by that i mean the sandbox is an observed affect that doesnt actually exsist as a coded target...

so google will say there is no sandbox..whilst agreement is that it exists in reality because of its predictable effect...

skweb

5:34 pm on Jul 10, 2006 (gmt 0)

10+ Year Member



64.233.189.104 is now showing most of pre 6/27 results for our affected website, the site: command is working fine, and most of the rankings are back. The question is if this is the new set of results we are seeing that will propagate or this is one of the data centers that has not converted yet to the new (and horrible) results.

trinorthlighting

5:59 pm on Jul 10, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



My sites have seen a positive trend as well. I think it was a trust rank update.

lordpercy

6:07 pm on Jul 10, 2006 (gmt 0)

10+ Year Member



Sorry to pi** on your party but 64.233.189.104 was always showing pre June 27th results, see the earlier threads, [webmasterworld.com...]

LP :(

rossendryv

6:21 pm on Jul 10, 2006 (gmt 0)

10+ Year Member



>>>My sites have seen a positive trend as well. I think it was a trust rank update.

If this was the case my site would have zoomed in rankings because in the last 6 months there has been an abundance of powerful Wiki, .org, .edu sites, Opensource, Linux and many others linking (over 60) to inner pages including sites in several other countries but it tanked for a lot of words for the first time in almost 8 years.

My feeling/theory is that this huge spam network simultaneously entered the SERPS on June 27 and had a large effect. Obviously this network has very deep pockets and resources to implement such an attack and is a danger to all of us. The site has been removed. Google has delivered in the past and they will again the historical and deserved rankings for sites. We should all just be patient and I am confident that things will return to normal soon.

ashear

6:31 pm on Jul 10, 2006 (gmt 0)

10+ Year Member



I am really getting annoyed by this update. To the jerk-off who is suing Google for them giving you advice, you have made it impossible to get anything out of Google from now on. You can rest assured that no-one will ever get any help from them ever again.

Thank you very much!

I hope you are getting a lot of money, otherwise this will have only proven that Google should never talk to the public.

trinorthlighting

6:33 pm on Jul 10, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Umm, if you read matt cutts blog, it was a data refresh of an existing algo. So if your site dropped that means all the other sites are doing better in the existing algo. That is why matt has been writing blogs on "check your sites"

[mattcutts.com...]

Dayo_UK

6:51 pm on Jul 10, 2006 (gmt 0)



Just getting some fresh dates for a site that was top on a site:domain.com search - and guess what it drops out of being top on that search now it is getting the updated cached. :(
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