Forum Moderators: Robert Charlton & goodroi
eg. Best Red Widget Company in London?
vs.
e.g. Best red widget company in London.
On Saturday I slightly modified my titles and meta data to remove unnecessary capitalisation and the following has happened:
Primary keyword: #1 (up from #4)
Secondary keyword: #2 (up from #5)
Tertiary keyword: #1 (up from #3)
I should emphasise that no change was made other than removing unnecessary capitalisation. The fact that three main keywords have all shown major improvement since this change makes me think Google might just have a preference ...
Has anyone experienced anything similar?
I've found in the past changing Titles and Descriptions tended to make a page "dip" for a while in the SERP's. Changing capitalization may be considered an update, but not actually changing the content, at least from Google's perspective.