How Google can die in 2 months.

What if?

[cicru]

I was just wondering if this could happen :

Microsoft issues a new browser patch or an extension.

This patch would have an add-on which by default would have all advertising switched off.

This add-on would use a default set of code to match but can be updated thorough some system.

Instead of a default ads OFF the browser can have a pop up after installation saying.

"Would you like to see any advertising?
(This can slow your surfing experience)
Yes NO :)? "

So it would be the user who decides no more Google Ads.

Would Google just die from the inability to serve the ads.

So the shares would tumble and the company would be worth about a 10th of it's current value.

Next move would be a hostile take over ...

Although this scenario .. is very wild .. it could happen!

[tedster]

If Google took MS into court for restricting their desktop search utility, you can imagine how fast they would take legal action against this kind of intentional restraint of trade. MS would be suiciding, not google-ciding if they did something like this.

[whitec00]

Your suggested theory lacks thought.
In order to do something like this, the anti-trust laws in place would require Microsoft to write the code as such that it would include their own ads, Yahoo ads, Google Ads etc... So Microsoft would be shooting themselves in the proverbial foot if they did something like this.

My other point would be this... The web is so adaptable to different technologies that even if someone were to write a plugin that looked for ad code, programmers would adapt to this and overcome this obstacle.

Cheers

[whitec00]

I would like to add one more comment though on your theory:

I think it would be a GREAT idea. Not to kill Google or Microsoft, but to get rid of those ads in my emails and on web sites.

But let's face reality here... That is how the web survives. We are so far beyond the grass roots movement of the internet. Commercialization of the internet has taken hold and that is how forums such as this are able to survive.
If you take aways the ads, sites like these will die as well and all the free resources we enjoy now will become pay sites in order to pay for the costs of hosting.

Cheers

[tedster]

Hello whitecc0, and welcome to the forums.

Just a point of information -- WebmasterWorld does not run any advertising except for our own conference - PubCon. Still your point about the need for ads to monetize much of the web is very well taken.

[theBear]

Well, well, what an interesting topic.

You need a break from the Redmond influenced world.

[theBear]

Edit > Preferences > Content

Check marks for:

Block pop-up windows

No check marks for

Load images automatically

Enable JavaScript

Enable Java

That should make your browsing experience mostly adfree but that is for the Firefox browser.

Other browsers have different means.

Oh and for email a simple install of pine would render at least the pictures moot ;-).

Oh I programmer, what is ad code?

[edited by: theBear at 6:26 pm (utc) on June 24, 2007]

[g1smd]

Editing the HOSTS file on your computer can remove adverts sent by specific advertising agencies:

127.0.0.1 example.com

[Gimp]

TheBear,

Good to see you pop up in this window.

Have missed your ever insightful posts.

[theBear]

g1smd,

Oh man don't go there, the last time I looked at 127.0.0.1 it was spewing ads all over the place.

There is at least one browser that allows you to block all content from other domains than the one you are browsing. That cuts a lot of ads out as well.

I'd have to log out of this windows manager in order to tell folks how to set it up.

There is always Lynx [lynx.browser.org]

That kind of does a job on ads as well and no configuration settings need be harmed.

Gimp,

I don't drop in very often, I have no current assignment that requires me to pay close attention to what is going on at the 'plex.

Remember folks pay attention to the weasel words.

[g1smd]

>> Oh man don't go there, the last time I looked at 127.0.0.1 it was spewing ads all over the place. <<

Huh? http://127.0.0.1/ is the same as http://localhost/ - and that's inside your machine.

[theBear]

Darn it all to h e double toothpick didn't you notice the many <sarcasm></sarcasm> tags?

[jd01]

theBear,

127.0.0.1 does the same thing to me... The guy who runs it drives me batty some days.

Justin

[g1smd]

I was always told that 'mericans don't do/know/understand sarcasm, so when one does know and use it, it goes right on over my head.

;-)

[nippi]

All of my team that has no requirement to see googls ads, has a firefox plugin installed and turned on, so they don't accidentally click our ads when working on the sites.

Bit ironic, considering we are an adsense business.

[Genie]

I was going to mention the CustomizeGoogle Firefox plugin. You need never see an ad on Google.

Windows Marketplace is offering quite a range of Ad-blockers as add-ons for Internet Explorer 7, mainly pop-up blockers, but some go further.

[nippi]

if deleivery of adds became a big problem, with many being blocked, I would set the sites up so that the blocking plugin did not work

[old_expat]

Hi nippi,

if deleivery of adds became a big problem, with many being blocked, I would set the sites up so that the blocking plugin did not work

How would someone do that .. or was your comment rhetorical?