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Tribune's Zell: Stop Giving Google Free Content

New Tribune Co. Chairman Sam Zell outlines strategy

         

rogerd

5:01 pm on Apr 9, 2007 (gmt 0)

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Tribune and other newspaper publishers should, in Zell's view, stop effectively giving their content to Google and other search sites. "If all of the newspapers in America did not allow Google to steal their content, how profitable would Google be?" Zell asked during a question-and-answer session late last week at Stanford University, according to a Washington Post report. "Not very."

Zell's plans for Tribune Co. taking shape [marketwatch.com]

tedster

5:23 pm on Apr 9, 2007 (gmt 0)

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This sounds to me like a telegraph operator railing about the telephone business back in the 1800s. I wonder if Zell uses even email himself or if his secretaries do it for him.

The wisest of traditional media know that they cannot set back time or technology. Something new is alive and that's that.

inbound

5:36 pm on Apr 9, 2007 (gmt 0)

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Taking away Google's access to their news stories wouldn't dent Google's bottom line too much; G makes its money from search not news distribution. Why do they think they are so important to Google?

Surely taking their news articles out of Google will just accelerate the rise in news bloggers (let's not start a debate on whether that's a good thing or not).

$8,200,000,000 for a group of companies you don't understand... unbelievable

europeforvisitors

6:37 pm on Apr 9, 2007 (gmt 0)



How many Google users would notice (or care) if Chicago Tribune snippets disappeared from Google News or Google Search?

Probably not many, since most of the Tribune's news, columns, comic strips, etc. are likely to be available elsewhere.

BTW, I'll listen to this guy's complaints about Google getting "free content" when newspapers start paying for letters to the editor. :-)

rogerd

6:47 pm on Apr 9, 2007 (gmt 0)

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>>are likely to be available elsewhere

That's a key point, I think - even the big dailies are relying more on syndicated content these, either picking it up verbatim or doing minor rewrites.

Regardless, Zell should be thinking about how to get more Google traffic, not less.

surftrack

7:52 pm on Apr 9, 2007 (gmt 0)

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reuters anyone?

rogerd

8:35 pm on Apr 9, 2007 (gmt 0)

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Its kind of funny - commercial TV and radio, not to mention many trade publications, have always let people view their content for free and earned money by selling ads. Why is this a difficult concept for newspaper publishers, who are largely ad-supported themselves? Suddenly, content is something that must be locked away for viewing by a small number of paying subscribers.

BigDave

8:48 pm on Apr 9, 2007 (gmt 0)

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I was very disappointed when Tribune went out of their way to sell to Zell. He's more of the same, and will continue the problems that th Tribune Company already has.

The Tribune Company's big complaint about the LA times is that they believe in producing their own national ind international news and they were trying to shut that down. So if they want to get all their national and international news off the wire, and only do local, why does he think google will pay his papers the big bucks for what amounts to nothing? They will just pay the wires and go with the few remaining "real" papers that allow crawling.

decaff

8:59 pm on Apr 9, 2007 (gmt 0)

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It's fun watching these old monied characters trying to acquire businesses they may know nothing about...
...then running a protectionistic model against the inevitable (digital disruption)...

It will be interesting to watch this unfold...

...as to how much it will affect Google .. perhaps some minor discomforts...but the "news" <= and, of course, this is a very subjective term depending on where and how the news is created... will continue to flow through other channels...

...what's to stop bloggers from picking up the morning edition of the Chicago Tribune or LA Times and re-write their own interpretation of the news...nothing....

Beachboy

11:48 pm on Apr 9, 2007 (gmt 0)

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I dunno, I say give Zell a chance. Obviously, he's off base with his remark about Google and newspaper content, but in a recent interview he did say he didn't know anything about the newspaper and TV business. So isn't his remark about Google understandable in that context?

He learns quickly. Let's see what he does.

Zell specializes in buying problem companies and finding ways to make them profitable. Nobody else seems to have found a way to make newspapers profitable again. If he's wise, he'll realize that cutting staff to the bone (or beyond the bone) is not the way to profits.

I forgive the guy his remark based in ignorance, and I would like to see what he does. I find the creativity of business to be fascinating.

centime

11:59 pm on Apr 9, 2007 (gmt 0)

10+ Year Member



He might have a bit of a point,

It may be usefull to remember that the majority of the human race is not online, an big name companies have an enomous presence for them.

The "old" economy types may have been left behind by the online giant that is google, but they 're human too, very intelligent an always hungry, they must catch up

A large number of people never use google or any other search engine but simple surf directly to their pagemarked favourites, so those offline giants are not as dependent on google & other SE's as perhaps some people are, in other words he has a diferent perspective

Anyway, people compete, they usually don't just roll over ,,,,,

I remember when I first found out that directory scripts where being sold for ,,,$25

Keniki

12:24 am on Apr 10, 2007 (gmt 0)



This may be seen as a breakthrough story in years to come. I think there's two ways the net can go, either through continued open content or private paid networks. Google seems to have scored an own goal on there fans with webmastertools and google sitemaps. People start to rebel, could google be forced to pay for content, yeah you bet they could just ask aol.....

BillyS

12:34 am on Apr 10, 2007 (gmt 0)

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There will always be a need for news. The model for distributing it, however, may be changing.

jcmoon

3:05 pm on Apr 10, 2007 (gmt 0)

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So at the end of the day, the Tribune's stories won't appear in Google. So the Tribune ends up with even fewer readers, as the traffic dries up.

Way to go, Zell. Long as the noose is around your neck, might as well jump of the horse, huh?

BigDave

5:27 pm on Apr 10, 2007 (gmt 0)

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make newspapers profitable again

Oh, they are quite profitable now. The Tribune Company's problem was that it isn't growing its huge profit or market, and that doesn't make shareholders in a public company happy.