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Another Pondering... is the traffic that Google sends worthwhile anyway? For example is traffic from a search result as valuable as a referrer from a authorative site? Should we forget all about Google and focus our efforts getting traffic from elsewhere? and if we should where should efforts be focussed (yes part of it is content but that should be a given anyway)- anyone?
I think search engine traffic is good to excellent quality traffic - when they enter on a relevant term. When Goog is stressed out and hallucinating, I get traffic from searches that are only distantly related to my website. That traffic is not so good - pageviews go down, etc.
Plus over time more and more sites go online and more countries get Internet support structures in place there is more and more competition.
Google continues to get better and better at identifying and discounting or penalizing sites that rank high because of SEO tactics.
Speaking just for one large quality site with unmatched content ...
Google has become a lot worse in terms of traffic, adsense revenue and kw relevance.
Also 2 urls from the same site rank on top since a while now for our main kw. In fact they even contradict the keyword meaning whilst our main index page vanished completely a few days ago.
For many keywords utter junk pages rule and Google seems to hit many quality publishers with real content.
I had liked Google a lot, but now big G is getting worse and worse.
Included in this are things like creating an account, updating users with accounts with new website features by email, ask web visitors for referrals. So my plan for the next two months is to work on things that would help bringing the same visitor back, and adding new users from visitors referrals.
I don't believe that this will be as much as I'm getting per day from search engines, but it is accumulative! what I'm getting from search engines now are one or a two day visitor.