Forum Moderators: Robert Charlton & goodroi
M
You should have as much as possible good (high PR) relevant inbound links. A few good relevant outbound links also might help. The links from your own site also may influence PR, though the links from other sites are better.
You also should take into account that PR that you see in Google toolbar is not the current PR. It is something averaged over several months.
Vadim.
Get links from high PR pages to your site, and spread it around via internal links.
Get a good site structure.
Site structure is important for transferring page rank to the right places. Your home pages is usually the highest ranking pages. Your structure should be designed to pass the pr from your home page to the pages you are trying to rank and play less focus on the auxiliary pages eg. terms and conditions, contact forms etc. Generally you want a nice pyramid structure. Eg. Home page -> 50 Pages -> 2500 pages for larger sites. Too many internal links from the home page is bad, too few is a waste.
Get inbound links
Get people to link to your site. Wont say much on this, its pretty straight forward. Just look for on topic links and add them over time instead of too many in one go.
Give surfers a reason to link to you.
IMO the most important thing is building a site that gives surfers reasons to link to your site. Valuable and unique content will do this as well as anything that make your site 'sticky' (maybe a calculator, conversion tool etc etc). It is also important to promote these things to your surfer. Ask yourself "what makes my site better than other sites in my industry" then promote that throughout the site. If its enough of a competitive advantage more people will link to you.
Make it easy for people to link to you
Query strings, long urls etc etc may discourage people linking to pages deep in your site. Mod rewriting URLs is good for this.
It doesn't deal directly with PageRank, in fact might have been written when Google and PR was just being noticed by the SEO world, but translates quite nicely.
If your site is not big, "FLAT STRUCTURE" would reply to your question.
With pyramid-style website, you build your site by hierarchy, so your PR would often be distributed in hierarchical way too. For instance, if your homepage is PR5, generally next level is PR4 and then 3rd level PR3.
With flat structure, you generally get minus 1 PR from your homepage. If your homepage is PR5, then the rest of your webpages would normally be PR4 (In case internal pages were PR3, then that means your homepage is low PR5 or there are too many links on your homepage).
My advice FORGET pr its useless except for keeping forum posters busy talking about it while there off inventing new ways for ranking, spam filtering and improved algos.
Forget about Pagerank.
1) take your text.
2) turn every word into a link.
3) point each link to an anchor which points to the next link.
Your page will receive PR from itself for every link on the page, and as the PR grows, the PR sent with the link increases too. As a result every time your page is indexed, your PR will grow logarithmically.
example:
<a name="lorem"></a><a href="#ipsum">lorem</a>
<a name="ipsum"></a><a href="#dolor">ipsum</a>
<a name="dolor"></a><a href="#sinc">ipsum</a>
...
As long as your page starts with a PR greater than 1, your PR will grow exponentially.
To really heat things up sitewide, point your links to anchors on other pages.
In mechanics they call your solution a perpetuum mobile [google.com]. There is a dampening factor in the PR calculation (0.85 in the original formula) which was built in to prevent this kind of PR build up.
Try this.1) take your text.
2) turn every word into a link.
3) point each link to an anchor which points to the next link.Your page will receive PR from itself for every link on the page, and as the PR grows, the PR sent with the link increases too. As a result every time your page is indexed, your PR will grow logarithmically.
example:
<a name="lorem"></a><a href="#ipsum">lorem</a>
<a name="ipsum"></a><a href="#dolor">ipsum</a>
<a name="dolor"></a><a href="#sinc">ipsum</a>
...As long as your page starts with a PR greater than 1, your PR will grow exponentially.
To really heat things up sitewide, point your links to anchors on other pages.
Sounds interesting but won´t this be penalized by Google?
But a heck of good laugher :-]
I'll answer honestly. The best way to build PR throughout a site is to get backlinks. As many as possible, from reputable, real sources like websites and blogs. *(not link farms or scraper sites)
Brett's topic tree is a nice way to organize a site - in most cases you can organize a topic into hierarchical levels of increasing granularity (rememebr the Dewey decimal system?). Your home page will probably attract the most backlinks, and PR will trickle down through the rest of the site.
When generating backlinks, it's a good idea to spread out your targets - get some backlinks deeper into the site pointing to granular topic pages. They will pass PR back up the tree toward the home page - that way your site gets nourishment from the roots and leaves at the same time.
Use good internal navigation to spread it around effectively.
Get deep links to pages other than your home page to boost pages removed by several clicks from your home page.
Have content worth linking to.
when strangerrr praised a post about pr he and the other poster both missed the point imho....
when saying
designed to pass the pr from your home page to the pages you are trying to rank and play less focus on the auxiliary pages eg. terms and conditions, contact forms etc.
Careful. I once saw a set-up like this catch on fire.
